New Canadian Grocery Code of Conduct Aims to Support Farmers and Supplier Transparency

Canada’s new voluntary Grocery Sector Code of Conduct will take effect on Jan. 1, a goodwill effort to promote fairness and transparency between retailers and support farms that sell directly to stores.

OTTAWA, CANADA (RFD-TV) — A new voluntary Grocery Sector Code of Conduct will go into effect January 1, aiming to make Canada’s retail food supply chain more transparent and fair—especially for farmers and suppliers.

The code applies to Canada’s highly concentrated grocery industry, where a few national chains dominate most of the market. While consumers shouldn’t expect immediate price changes, the guidelines are designed to improve business relationships between grocery retailers and their suppliers.

Supporters say the code could be particularly important for Canadian farmers who sell directly to grocery stores, as they often face challenges securing fair treatment or shelf space.

“There are farmers selling directly to grocery stores, and there are quite a few of those,” explains Karen Proud. “Understanding the Code and how it applies to them, I think, is really key. And this Code is really about the business-to-business relationships. We are here to help with providing resources to anyone who deals directly within the supply chain, to make sure they have the tools, within the Code, that are going to help them in their business dealings.”

The Office of the Grocery Sector Code of Conduct, based in Ottawa, will oversee education, resources, and enforcement as the code officially takes effect in the new year. The code was developed over several years and aligns with similar grocery-industry standards already in place in countries like the U.K. and Australia.

Related Stories
Year-round E15 remains on the table, but procedural caution and competing regional interests pushed action into a slower, negotiated path.
The National Cattlemen’s Beef Association and Public Lands Council published a joint press release regarding the advancement of legislation to delist the Mexican Gray Wolf from the Endangered Species Act.
Placements and marketings beat expectations, but declining on-feed totals and feeder constraints keep the supply story supportive for cattle prices into 2026. Dr. Derrell Peel, with Oklahoma State University, joined us to break down cattle-on-feed numbers and provide his broader market outlook.
USDA Rural Development Director for Kentucky, Travis Burton, joined us to discuss the Princeton facility (formerly Porter Road Meats), now backed by the USDA, and its role in expanding domestic meat processing capacity.
Farm CPA Paul Neiffer joined us to break down the recent Fifth Circuit Court decision overturning a prior Tax Court decision on self-employment tax for limited partners, the ruling’s impact on farmers, and potential next steps in Congress.
Americans for Prosperity Arkansas Director Ryan Norris talks energy infrastructure, regulatory reform, and the role of critical minerals in supporting rural America.
Mike Steenhoek with the Soy Transportation Coalition discusses supply chain challenges facing agriculture as snow, sleet and ice threaten most of the Eastern U.S.
Large-scale land purchases signal rising competition for ranchland, reinforcing its value while reshaping long-term access and control in rural agriculture.
Jack Hubbard, with the Center for the Environment and Welfare, shares context and perspective on the controversial letter about Prop 12 circulating in Washington and how a review shows it misled the public.

Marion is a digital content manager for RFD-TV and The Cowboy Channel. She started working for Rural Media Group in May 2022, adding a decade of experience in the digital side of broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

To mark the end of National Chicken Month, we take a look at how the U.S. poultry industry is making a slow and steady recovery following the widespread outbreak of High-Path Avian Flu (HPAI) in 2022 that devastated commercial flocks across the country.
Explore the culinary wonders of Camino’s Apple Hill, where tradition meets delicious innovation at community institutions like Larsen Apple Barn.
Calling all FarmHers! RFD-TV’s sister network, FarmHer, just announced a new initiative in the works to empower women in agriculture at a one-day event in Iowa this November.
Seven out of the eight major fertilizers saw recent price decreases. However, one key type of fertilizer bucked the overall trend with an 11-percent rise.
The USDA’s latest crop forecast for corn and soybean production will impact U.S. producers as well as make an impact on global trade.
Egg prices have been on a roller coaster this year, soaring sky-high and falling back down to Earth in just a few months.