RURAL AMERICA LIVE with John Deere

Wed, 3/11/26 – 7:30 PM ET – John Deere’s cutting-edge technology boosts efficiency, reduces costs, and promotes sustainability.

Wednesday, March 11, 2026

7:30 PM ET

John Deere leads innovation in precision agriculture with affordable upgrades for all operations. Their cutting-edge technology boosts efficiency, reduces costs, and promotes sustainability.

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Dr. Gary Schnitkey from the University of Illinois discusses farmers’ sentiment toward industry consolidation, especially in the fertilizer sector, where costs remain historically high.
The special presentation by RFD-TV and the Western Caucus Foundation will feature keynote remarks by U.S. Secretary of Agriculture Brooke Rollins.
The updated lineup helps producers boost efficiency while enhancing operator comfort.
The music starts at 8:30 a.m. ET and keeps rolling all day long, right here on RFD-TV.