TONIGHT: Watch “Meet STRAUSS: The Tool You Wear” LIVE only on RFD Network and RFD+

STRAUSS CEO Henning Strauss joined us with a preview of “Meet Strauss: The Tool You Wear,” premiering live tonight at 7:30 ET — only on RFD Network and RFD+

NASHVILLE, TENN. (RFD NEWS) — For many farmers and ranchers, this time of year brings demanding conditions as unpredictable weather pushes both livestock and equipment to their limits. One often overlooked factor during these long days is workwear, with the right clothing and footwear playing a key role in safety, comfort, and efficiency on the job.

Tonight on Meet STRAUSS: The Tool You Wear, viewers will get a closer look at how purpose-built workwear helps producers power through daily chores and get the job done. The program focuses on the role gear plays in supporting those who work in tough, real-world conditions.

STRAUSS CEO Henning Strauss joined us on Wednesday’s Market Day Report to preview the show and share what viewers can expect, including the topics being covered and the team members joining him on tonight’s episode.

To learn more about STRAUSS and browse products, visit: www.strauss.com

Related Stories
Justin Wilson’s Crawfish Etouffee is a classic Cajun dish, featuring tender crawfish soaked in a rich, flavorful, and spicy gravy served over rice. Try this Crawfish Étouffée recipe tonight!
Water system ideas for your farm or property... freeze-proof in winter! Come along with the Stoney Ridge Farmer as we work together to install frost-free water tanks and more!
We can thank farmers for ALL our meals, but especially during Thanksgiving! Let’s learn how some Thanksgiving dinner staples are grown, and which states produce the most.
The favorite foods of the political elite have enamored Americans for centuries. From finding out what the president sneaks for a midnight snack at the White House, or snickering at photos of candidates testing out local fare on the campaign trail — Americans love to watch our lawmakers eat!
Did you know that eight states raise nearly 77% of the U.S. turkey supply? It’s impressive. But when it comes to the impacts of High-Path Avian Flu on commercial turkey flocks — it also means those same states, in most cases, will bear the brunt of lost production value due to the virus.
Here’s the history of Thanksgiving and why it’s tied back to agriculture.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

FFA Central Region Vice President Claire Woeppel joins FFA Today to share her story and excitement to connect with FFA members nationwide.
NRECA CEO Jim Matheson reacts to the U.S. House’s passage of the SPEED Act, which aims to streamline federal permitting for energy and infrastructure projects, and discusses its potential impact on rural communities.
Cattle markets are watching the Cattle-on-Feed Report for signs of tighter supplies, while USMEF warns limited China access is cutting producer profits.
USDA Undersecretary Luke Lindberg outlines the Farm Bridge Assistance Program and responds to calls from lawmakers and ag leaders for more assistance and expanded trade opportunities for farmers.
Callahan is no stranger to agricultural trade and has been with the U.S. Trade Representative’s office since 2016.
The Pet and Livestock Protection Act now moves to the Senate for consideration.
Agriculture Shows
Special 3-part series tells the story of the Claas family’s legacy, which changed agriculture forever.
From soil to harvest. Top Crop is an all-new series about four of the best farmers in the world—Dan Luepkes, of Oregan, Illinois; Cory Atley, of Cedarville, Ohio; Shelby Fite, of Jackson Center, Ohio; Russell Hedrick, of Hickory, North Carolina—reveals what it takes for them to make a profitable crop. It all starts with good soil, patience, and a strong planter setup.
Champions of Rural America is a half-hour dive into the legislative priorities for Rural America. Join us as we interview members of the Congressional Western Caucus to learn about efforts in Washington to preserve agriculture and tackles the most important topics in the ag industry on Champions of Rural America!
Featuring members of Congress, federal and state officials, ag and food leaders, farmers, and roundtable panelists for debates and discussions.