4th-generation ranchers channel athletic intensity into award-winning Angus

While the Bootheel 7 brand that marks the hips of their herd far predates the competitive drive of the Wasserburgers’ fourth generation, it could stand for the seven state wrestling titles held between three of those boys.

The Wasserburger family of Lusk, Wyoming, knows what it takes to enter an arena, eager to compete — whether it’s in the curved panels of an auction ring or the arch of a boundary line on a wrestling mat.

While the Bootheel 7 brand that marks the hips of their herd far predates the competitive drive of the family’s fourth generation, it could stand for the seven state wrestling titles held between three of those boys. It’s been the brand carried by Wassserburgers “looking for the ‘W’” since the homesteading era.

Their hands were raised in the winner’s circle again last fall in Phoenix, Arizona when they received the 2022 Certified Angus Beef Commercial Commitment to Excellence Award.

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