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Federal nutrition policy is signaling a stronger demand for whole foods produced by U.S. farmers and ranchers. Consumer-facing guidance favors animal protein, but institutional demand may change little under existing saturated fat limits.

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Sen. Roger Marshall discusses the Senate’s unanimous passage of the Whole Milk for Healthy Kids Act and what expanded milk options could mean for students and dairy farmers. Industry groups say it is a win for student nutrition and dairy producers.
Lower tariff rates and new rail-service proposals may improve corn movement efficiency during early-season marketing.
Crop producers face tightening credit and lower incomes, while strong cattle markets continue to stabilize finances in livestock-heavy regions.
Supplemental Disaster Relief Program Stage Two will disburse around $16 billion, approved by Congress last year. Sign-ups begin Monday, and producers have until April to return applications.
Team Ferguson closed out a tense, back-and-forth battle with a total of 30 pounds, 5 ounces on 18 scorable bass to overtake a tight field in the closing stretch and secure the win.
An outbreak of Equine Herpesvirus Type 1 (EHV-1) first appeared after livestock events in Texas and Arizona, and some horses have already died.
Early Cattle-on-Feed estimates point to slightly tighter cattle supplies, reinforcing the need to monitor prices and timing for winter marketing.
About Us
Gatsby Gottsch Solheim and Raquel Gottsch Koehler take the reins at Rural Media Group, ushering in a bold new era for rural storytelling
About Us
Gottsch championed Rural America and changed the history of rodeo forever.

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Discover the stories behind every hoofbeat - from the gentle giants, to best practices, and the open range. Step into the passion, skill, and tradition of horsemanship. Saddle up Wednesdays, starting at 3 PM ET.
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Twisted Skillet brings a straightforward, hands-on approach to kitchen television, rooted in food and fire. Hosted by Texas chef Sean Koehler, the series explores open-fire outdoor cooking techniques, regional ingredients, and the people who raise, prepare, and inspire the food found across America.
Enjoy traditional country music from modern-day troubadours The Malpass Brothers. Each episode stars the brother duo of Chris & Taylor Malpass along with a featured celebrity guest– and loads of clever humor.
FarmHER + RanchHER on RFD-TV is working to change how people perceive a farmer by sharing the stories of the women who live and lead in agriculture.
SharkFarmer TV is the brainchild of Rob Sharkey, a 5th-generation farmer from Illinois. He shares the stories of incredible people in agriculture—both their successes and perhaps a few blunders along the way. You’ll see aerial footage of the field just as the drone crashes into a barn—and hear the story behind it all.