Americans are tightening grocery budgets as food costs stay high.
Circana data shows beef is holding strong, making up more than half of fresh meat sales, which is good news for cattle producers.
Meanwhile, plant-based alternatives are starting to lose ground. In-store branded products are on the rise as shoppers hunt for deals and value.
People are shopping more often but buying less each trip, and many are blending grocery runs with dining out while trying to cut food waste.
Beef demand at the grocery store is not just showing up on the shelves.
Cull cow prices are hitting record highs as tight cattle supplies and strong ground beef demand push markets higher.
The National price for 85% lean cull cow topped $300 per hundred pounds last week.
USDA reports retail ground beef prices also hit record levels in June.
Higher U.S. tariffs on Brazilian beef could mean fewer imports, which helps support domestic cull cow prices.
Producers could now have a choice: sell now or hold cows for next year’s calves. If more cows are slaughtered, it could slow herd rebuilding into 2026.
According to November’s Cattle on Feed Report, Nebraska now leads the nation in cattle feeding as tighter supplies continue to reshape regional market power and long-term price dynamics.
November 24, 2025 11:47 AM
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Tyson’s closure reflects deep supply shortages in the U.S. cattle industry, tightening packing capacity, weakening competition, and signaling more volatility ahead for cow-calf producers and feedyards.
November 21, 2025 07:02 PM
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Removing the 40% duty sharply lowers U.S. beef import costs on beef, coffee, fertilizer and fruit, and restores Brazil’s competitiveness during a period of tight domestic supply.
November 21, 2025 10:30 AM
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CattleCon 2026 kicks off February 3 in Nashville. Kristin Torres with the National Cattlemen’s Beef Association joined RFD-TV to share more about what’s ahead at this year’s event.
November 20, 2025 01:32 PM
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Mary-Thomas Hart, with the National Cattlemen’s Beef Association, discusses the latest WOTUS developments and their implications for agriculture.
November 19, 2025 03:05 PM
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Firm live cow prices and shifting dairy-side culling suggest cull cow values may stay stronger than usual this winter despite weaker cow beef cutout trends.
November 18, 2025 01:02 PM
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Tariff relief may soften grocery prices, but it also intensifies competition for U.S. fruit, vegetable, and beef producers as cheaper imports regain market share.
November 17, 2025 01:20 PM
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USMEF’s Jay Theiler discusses his leadership role in representing U.S. beef and pork and provides an update on this week’s conference in Indianapolis.
November 14, 2025 03:36 PM
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USMEF President and CEO Dan Halstrom shares how recent trade talks are influencing U.S. red meat global sales and the importance of key trade agreements like the USMCA.
November 12, 2025 03:07 PM
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