With domestic prices hitting record highs and global demand on the rise, the cattle industry is experiencing its strongest markets in decades.
The Farm Monitor takes us on a journey to explore how the next generation is leveraging this momentum to drive the industry forward.
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Cuba remains a steady, nearby buyer of U.S. poultry, pork, dairy, and staples, but legal and compliance risks could still affect shipping and payment channels.
Tight cattle supplies favor poultry and pork while keeping beef margins under pressure.
While access to China remains uncertain, U.S. beef exporters are finding resilience and opportunity in other global markets, which could help maintain industry value and expand export opportunities.
Dr. Jeffrey Gold, president of the University of Nebraska-Lincoln, joins us on Rural Health Matters to discuss winter safety reminders and preparedness.