FarmHER + RanchHER is sponsored by:

California Broccoli FarmHER Shines in New Episodes This Fall

Let’s meet FarmHER Katie Hitchcock, a Salinas Valley, Calif.-based sweet baby broccoli producer. She stars in an episode of the FarmHER, which returns to RFD-TV this September.

RFD-TV’s popular series FarmHER is back this fall with another round of all-new episodes, starting next Tuesday, Sept. 3, at 9 PM ET.

Let’s hear from one of those FarmHERs, Kate Hitchcock, who stars in an upcoming episode, transporting viewers to Salinas, California, a.k.a. the “Salad Bowl Capital,” where Hitchcock farms sweet baby broccoli.

Kate joined us Tuesday on Market Day Report to share stories from the show’s filming and insights into her work on her family’s farming operation, American Farms.

Danny Sights and her father, Mike Hitchcock, established the farm in the 1980s, and they remain actively involved today, along with another partner, David Gil, and second-generation family members like Kate.

Today, Kate leads a team specializing in cultivating sweet baby broccoli and broccoli, managing everything from planting schedules to harvest operations. She spoke fondly of her farming roots and the tight-knit agricultural community in Salinas Valley.

“The Salinas Valley is a very special community — everyone in ag is very tight-knit — just a very great group of people,” Kate said in her interview with RFD-TV’s own Suzanne Alexander. “Here in the Salinas Valley, a lot of this is built on relationships. We are so thankful for the relationships that we have — not only a lot of my relatives are involved in the farm — however, with the shippers as well. We are very thankful for those.”
FarmHER Kate Hitchcock

Kate’s upcoming episode will air later in the season. The FarmHER crew observes Kate and her team, offering a behind-the-scenes look at daily life on a specialty crop operation. Despite initial nerves about being on camera, Kate praised the Farm Her crew, led by host Kirby Schnoor, for making the experience enjoyable.

Don’t miss the fall premiere of FarmHer on September 24th, airing at 9 PM ET only on RFD-TV — to catch FarmHER Stories like Kate’s, Kentucky beef FarmHER Moriah Hunter, and many more!

Related Stories
Joined by her parents and sisters, we go beyond Kirbe’s job hosting FarmHER + RanchHER to discover the person and story behind the show.
FarmHER Chris Nellis and her daughters navigate loss while carrying on a 300-year farm legacy, milking cows in upstate New York.
Cape Cod FarmHER Chloe Starr dives into the world of shellfish farming at one of the few oyster & clam hatcheries in the U.S.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

We caught up with Karen Braun, Chief Market Analyst at Zaner Ag Hedge, at the Women in Agribusiness to discuss the data behind commodity trading.
Weston Brown joined us on Monday in the RFD-TV Studios in Nashville to share how he is preparing for the upcoming National FFA Convention & Expo.
Missouri Director of Agriculture Chris Chinn joined us Monday to share highlights from Secretary Brooke Rollins’ visit and her perspective on USDA’s new initiatives.
RFD-TV Farm Legal and Taxation expert, Roger McEowen, with the Washburn School of Law, joined us Monday to break down the changes and explain what producers should know.
North Dakota Farmers Union (NDFU) President Mark Watne joined us Monday to share his perspective on the America First Trade Promotion Program and potential implications for producers.
A booming butterfat market is good for some dairy products but threatens efficiency and margins for cheesemakers unless protein levels catch up