BRIDGEVILLE, Del. (RFD-TV) — Not every FarmHER starts life on the farm — and that’s certainly true for Katey Jo Evans, founder of The Frozen Farmer. After marrying into her husband’s third-generation Delaware farm, Evans discovered her passion for agriculture and sustainability, eventually creating a brand that turns imperfect produce into frozen desserts enjoyed nationwide.
Katey joined us on Wednesday’s Market Day Report to share her journey from farm wife to entrepreneur and advocate for reducing food waste ahead of her all-new, featured episode of FarmHER + RanchHER, which premieres Thursday, Oct. 15, at 8:30 p.m. ET.
In her conversation with RFD-TV News, Evans discussed how The Frozen Farmer began as a creative solution to use misshapen or surplus fruits that would otherwise go to waste. She also reflected on her experience pitching the idea on ABC’s “Shark Tank”, where she landed a deal that helped bring her farm-fresh desserts to grocery stores across the country.
Evans said filming with Kirbe Schnoor and the FarmHER + RanchHER team was a unique experience, offering a behind-the-scenes look at the heart of her family’s operation and the mission that drives it.
She hopes viewers take away one powerful message from her episode: that even small ideas can make a big impact when they are rooted in purpose, family, and a love for agriculture.
Cindy Kovar with AgriSafe joined us on Monday’s Market Day Report to talk about road safety and agriculture as we age.
September 22, 2025 01:06 PM
·
Higher tariffs may shield some U.S. crops but risk retaliation, lost markets, and higher costs for growers. The WTO disputes highlight the fragile balance between trade policy, farm exports, and input supply chains.
September 22, 2025 12:39 PM
·
USMEF CEO Dan Halstrom joined us on Monday’s Market Day Report for his analysis on the U.S.-Taiwan trade agreement, which includes big bucks for U.S. Beef.
September 22, 2025 12:30 PM
·
RFD-TV Markets Expert Tony St. James breaks down the state of agribusiness and harvest progress across each region of the United States for the week of Monday, September 22, 2025.
September 22, 2025 10:21 AM
·
Chad Collin, founder of The Quack Pack USA, joined us on Friday’s Market Day Report to share his expertise in training Border Collies to serve as indispensable farm and ranch dogs.
September 19, 2025 02:56 PM
·
American Farm Bureau Federation (AFBF) economist Danny Munch explains how the Emergency Livestock Relief Program application process differs from other USDA aid programs.
September 18, 2025 01:39 PM
·
Produce markets are in transition as fall approaches, with leafy greens and berries under pressure, while vegetables like celery, broccoli, and cauliflower are finding firmer ground.
September 17, 2025 04:07 PM
·
It’s been a decade since Hurricane Rita ripped through southwest Louisiana, and recovery has been a long, difficult process for many who have lived in the coastal area. Today, oyster farming offers a pearl of hope.
September 17, 2025 03:05 PM
·
Katelyn joined us on Wednesday’s Market Day Report to discuss her upcoming episode of Dirt Diaries: The FarmHER + RanchHER Podcast and share her ag journey.
September 17, 2025 02:42 PM
·
