Dairy Feeling Price Pressures, But Producers Staying Cautiously Optimistic

Alan Bjerga, with the National Milk Producers Federation, joined us on Tuesday from Wisconsin with his Dairy Industry Outlook.

MADISON, Wis. (RFD-TV) — Dairy producers from across the globe are gathering for the annual World Dairy Expo, and the National Milk Producers Federation (NMPF) is on hand to share insights and connect with farmers.

Alan Bjerga from NMPF joined us on Tuesday’s Market Day Report ahead of the event to discuss why the organization participates in the Expo each year and what producers can expect to hear from their team.

In his conversation with RFD-TV News, Bjerga explained that NMPF’s presence at the Expo is about engaging directly with dairy farmers, showcasing policy priorities, and highlighting efforts to support the industry amid shifting market conditions.

He also previewed a special panel he is hosting—“Dairy Farming in the Age of President Trump”—which will examine how current trade, labor, and regulatory policies are shaping the dairy sector and what questions producers have for policymakers.

Looking ahead to the week’s discussions, Bjerga noted that while dairy farmers have faced ongoing price pressures and evolving export dynamics, a sense of cautious optimism remains. He expects producers to arrive eager for updates on market outlooks, farm policy, and new opportunities for growth.

Related Stories
Rooster is a full-time farmhand, right-hand man on Shawn Raff’s cattle and dairy operation in Eatonton, Georgia.
Buying a real Christmas tree directly supports U.S. farmers facing rising import competition, long production cycles, and weather-driven risks.
Milk output is rising, but steep drops in Class I–IV prices are tightening margins heading into 2026.
Weaker U.S. dairy prices come as value-added exports expand and ingredient inventories tighten, creating mixed market signals for producers.
While the agriculture industry hoped details on proposed “bridge” payments for farmers would be released this week, Ag Secretary Brook Rollins said the USDA is still working with the White House on the finer points.
Federal lawyers submitted a brief this week backing Bayer’s argument that federal laws governing herbicides like Roundup should prevent lawsuits over the popular chemical.
Cargill’s commitment to keep plants open helps preserve competition as Tyson removes capacity amid historically tight cattle supplies.
Tryston Beyrer, Crop Nutrition Lead at The Mosaic Company, examines planning trends as producers weigh corn and soybean plantings for 2026.
Brooks York with AgriSompo joins us to offer an update on what agents are prioritizing as the calendar year winds down.

Marion is a digital content manager for RFD-TV and The Cowboy Channel. She started working for Rural Media Group in May 2022, adding a decade of experience in the digital side of broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

Rep. Michelle Fischbach shares her appreciation for rural communities and outlines how the Working Families Tax Cut is aimed to support farm families on RFD-TV’s Champions of Rural America.
Farm CPA Paul Neiffer has developed a detailed calculator to help producers navigate the program’s requirements. He joined us on Thursday’s Market Day Report to explain how it works.
Henning Strauss, CEO of STRAUSS, joins us to share his company’s commitment to crafting tools that farmers wear.
Dr. Sally DeNotta with the American Association of Equine Practitioners (AAEP) provides horse owners with guidance on the recent outbreak of Equine Herpes Virus (EHV).
While the 2018 Farm Bill received an extension under the “One, Big, Beautiful Bill” Act, the National Pork Producers Council wants lawmakers to do more to support the sector.
Kip Eideberg with the Association of Equipment Manufacturers details its campaign spotlighting the people who build equipment vital to farming and food manufacturing.
Agriculture Shows
From soil to harvest. Top Crop is an all-new series about four of the best farmers in the world—Dan Luepkes, of Oregan, Illinois; Cory Atley, of Cedarville, Ohio; Shelby Fite, of Jackson Center, Ohio; Russell Hedrick, of Hickory, North Carolina—reveals what it takes for them to make a profitable crop. It all starts with good soil, patience, and a strong planter setup.
Champions of Rural America is a half-hour dive into the legislative priorities for Rural America. Join us as we interview members of the Congressional Western Caucus to learn about efforts in Washington to preserve agriculture and tackles the most important topics in the ag industry on Champions of Rural America!
Featuring members of Congress, federal and state officials, ag and food leaders, farmers, and roundtable panelists for debates and discussions.
The goal of “Where the Food Comes From” is as simple as its name implies — host Chip Carter takes you along on the journey of where our food comes from — and we don’t just mean to the supermarket (though that’s part of the big picture!). But beyond where it comes from, how it gets there, and all the links in the chain that make that happen.
Join markets specialist Scott Shellady, better known as the Cow Guy, as he covers the market-close, breaking down headlines that drive the commodities and equities markets with commentary from respected industry heavyweights.