Farmers Capture Larger Share of Rising Beef Prices

Shaun Haney, Host of RealAg Radio on Rural Radio SiriusXM Channel 147, joined us with his 2026 cattle market outlook and insights on beef prices.

LUBBOCK, Texas (RFD-TV) — U.S. beef price inflation since 2023 has been driven far more by tightening cattle supplies than by margin expansion downstream — and new USDA data confirm that producers are capturing a larger share of each retail dollar than at any point in recent years.

USDA’s all-fresh beef retail value climbed steadily from late 2023 through November 2025, rising from roughly $7.85 per pound to nearly $9.40 per pound. At the same time, the farmers’ share of the Choice beef retail dollar increased sharply. Annual averages show producers’ share rising from just 36.8 percent in 2021 to 47.8 percent in 2023 and over 50 percent in 2024 — a structural shift rather than a short-term anomaly.

Monthly data reinforce that trend. In 2025, producers frequently captured more than 52 percent — and at times more than 55 percent — of the retail beef dollar, even as consumer prices rose. That combination indicates that rising retail prices are primarily driven by biological supply constraints tied to herd contraction, not by expanding packer or retailer margins.

The beef cow herd remains near multi-decade lows, limiting fed cattle availability and forcing stronger competition for inventory. While margins fluctuate month to month, the broader balance of leverage has shifted back toward the farm gate.

Farm-Level Takeaway: Higher retail beef prices increasingly reflect tight cattle supplies — and producers are capturing a historically larger share of the value.

Shaun Haney, Host of RealAg Radio on Rural Radio SiriusXM Channel 147, joined us on Monday’s Market Day Report with his 2026 cattle market outlook and insights on beef prices.

In his interview with RFD-TV News, Haney explained why volatility matters when cattle prices are so high, the impact of import restrictions on Mexican feeder cattle, and the biggest factors that will shape herd expansion and beef prices going into the New Year.

Related Stories
Retail pricing confirms tight cattle supplies and supports continued leverage for producers, reinforcing the need for disciplined risk management.
Dr. Rosslyn Biggs with the Oklahoma State University Center for Rural Veterinary Medicine shares insight into biosecurity, preparedness, and animal health concerns facing livestock producers as New World screwworm outbreaks continue in Mexico.
Long-term demand uncertainty is reshaping specialty crop strategies as producers adapt to fewer, older consumers.
Seasonal boxed beef softness does not change the tight-supply outlook — leverage remains closer to the farm gate heading into 2026.
As the new year begins, both farmers and rural families are taking stock of their finances and planning ahead for 2026.
Trade uncertainty—especially regarding soybeans—continues to weigh on future outlooks, even as farm finances and land values remain resilient.

Tony St. James joined the RFD-TV talent team in August 2024, bringing a wealth of experience and a fresh perspective to RFD-TV and Rural Radio Channel 147 Sirius XM. In addition to his role as Market Specialist (collaborating with Scott “The Cow Guy” Shellady to provide radio and TV audiences with the latest updates on ag commodity markets), he hosts “Rural America Live” and serves as talent for trade shows.

LATEST STORIES BY THIS AUTHOR:

Marilyn Schlake with the UNL Department of Agricultural Economics joined us for a closer look at the evolving role of livestock sale barns.
Rail continues to carry a larger share of the grain load, increasing sensitivity to rail capacity, labor, and pricing conditions.
RFD NEWS correspondent Frank McCaffrey recently spoke with Dr. Mike Vickers, a South Texas rancher, who says illegal border crossings have dramatically declined in the last year.
Auction manager and West Texas A&M University student Presley Graves joined us to discuss the growth of StockShowAuctions.com and its impact on youth in agriculture.
Texas Farm Bureau President Russell Boening joined us with the latest update on storm conditions and impacts across the state.
Mike Knotts with the Tennessee Electric Cooperative Association joined us with the latest on storm impacts, power restoration, and safety considerations following the ice storm.