Lock in a Floor Price, Reap the Upside: LRP Protects Producer Gains When Cattle Markets Fluctuate

Jake Charleston, with Specialty Risk Insurance, joins us now for an industry update and advice for cattle producers as they consider options for managing the risks of a murky market.

KANSAS CITY, Mo. (RFD-TV) — With recent volatility in the cattle market, producers across the country are taking a closer look at their risk-management options. Many are turning to Livestock Risk Protection (LRP) as a tool to help shield their operations from sudden price swings. Jake Charleston with Specialty Risk Insurance joined us on Tuesday’s Market Day Report to break down how LRP fits into today’s market conditions and what livestock producers should keep in mind moving forward.

In his interview with RFD-TV News, Charleston explained that the recent drop in cattle prices is a clear example of when LRP can provide major benefits, noting that the program allows producers to lock in a floor price while still leaving room to capitalize on any market gains. He said those who were already enrolled likely saw meaningful protection during the downturn.

For those who have not signed up, Charleston emphasized that it is not too late. LRP can be purchased year-round, and amid continued market uncertainty, he encouraged producers to consider coverage options that align with their marketing plans and risk tolerance. He also urged producers to stay aware of deadlines and review other insurance tools that may support their operations — from pasture and forage coverage to policies designed specifically for livestock operations. He noted that having a full understanding of available programs is key to building a strong risk-management strategy.

Related Stories
“Where The Food Comes From” visits M&B Products, a milk bottling plant in Temple Terrace, FL (a suburb of Tampa) with its farm in Lecanto, operated by the McClellan family. Get ready for a lesson in everything from milk bottling, to dairy nutrition, and bovine reproduction!
Would you believe it’s possible to have a dairy barn where all you smell is clean fresh country air? Leon McLellan of M&B Products in Temple Terrace, FL shows us how!
If chocolate milke doesn’t come from brown cows (and strawberry milk certainly doesn’t come from pink ones), then where does it come from? Get the scoop!
At Florida dairy operation M&B Products, we learn about bottling milk, lactose intolerance, and so much more!
Stephen Wilson Jr. sat down with RFD-TV’s Suzanne Alexander to discuss his album, storytelling, and song inspirations. He also performed his song “Cuckoo.”