Northwest cherry growers are hoping to continue last year’s success this year.
“From a consumer standpoint, I think we presented everything we possibly could,” said BJ Thurlby. “We had great fruit. We had the right price on it, and then because California was normal timing last year, we ended up with some big cherry displays over Memorial Day, which was before we even started. A lot of those cherry displays stayed right up front, and that had a very positive impact on the season overall.”
Thurlby says the sweet spot for price is between $4 and $5. As far as marketing is concerned, he says it is not as easy as marketing other fruits, like apples, which often get more shelf space.
Related Stories
Losing a family member can be farm-ending. Hear the story of a mother who refused to let it happen.
California is wine country, but this FarmHer hosts olive tastings. Visit Margery Wheaton in San Miguel.
FarmHER Katharine Girone is a fifth-generation Illinois farmer and the 2018 #RootedInAg contest winner.
Visit Oregon’s Widbey Island for a coastal farming experience.
Meet Catherine Puckett, a single mom and first-generation oyster FarmHER on Block Island, RI, who balances raising two daughters with running her oyster farm, “Oyster Wench.”
Meet FarmHERs Cathy and Bailey Payne, a grandmother-granddaughter duo carrying on their family’s farming legacy at Block Island Farm in Rhode Island. They raise egg-layers and have expanded to grow fruit and herbs and cut flowers to fill community needs.
Harvest blueberries in the blueberry capital of Georgia. Meet Ann Wildes and her fields of fresh fruit.
Get lost in a Michigan corn maze or pick your favorite fruit. It’s all part of the fun at Dunneback and Girls.
