LINCOLN, Neb. (RFD-TV) — As colder weather sets in, cold and flu cases are expected to rise across the country. On this week’s Rural Health Matters segment on Market Day Report, we turned to the experts at the University of Nebraska to learn how to prepare for the season and protect ourselves and our families.
Dr. Jeffrey Gold, President of the University of Nebraska, joined RFD-TV News to share what to expect in the months ahead and the best ways to prevent illness. He noted that while cold and flu season follows a familiar pattern each year, early preparation is key to minimizing the spread and reducing the severity of infections.
In his interview, Dr. Gold emphasized the importance of prevention, from simple steps such as frequent hand washing and avoiding close contact with sick individuals to staying up to date on vaccinations. He also addressed the flu shot specifically, urging those who are eligible to get vaccinated as soon as possible to help protect themselves and vulnerable members of their communities.
Dr. Gold discussed the role of COVID boosters this season, advising that individuals should consult their healthcare providers to determine whether they should receive an updated vaccine in addition to their annual flu shot.
Finally, Dr. Gold outlined the steps to take if you do get sick — including resting, staying hydrated, and knowing when to seek medical attention if symptoms worsen.
University of Nebraska President Dr. Jeffrey Gold reminded viewers that proactive measures can significantly reduce both the spread and impact of seasonal illnesses. He encouraged everyone to prepare early and take steps to protect their health this fall and winter.
From Junior Heifer Shows to Mustang Magic competitions, the 23-day event brings together 4-H and FFA participants, livestock enthusiasts, and families to celebrate North Texas’ rich Western heritage.
