NASHVILLE, Tenn. (RFD-TV) — Low prices and high costs do not make idling a real option for most farm and ranch operations, argues Dr. Joe Outlaw of Texas A&M’s Agricultural & Food Policy Center in an interview with Southern Ag Today.
So, “If Crop Returns are so Bad, Why Do Farmers Keep Planting?”
Shutting down guarantees zero cash flow to service debt, payroll, and family living, while ceding global market share to competitors who would quickly ramp up output.
Switching crops is not a simple fix either: many crops now pencil similarly thin or negative, multiyear rotations protect soil health and weed control, and equipment and storage are often crop-specific.
Outlaw adds that farmers are uniquely optimistic—planting with the expectation that weather, basis, and prices can improve by harvest—and that the profession is an identity, not just a job.
The upshot: producers keep planting to preserve business continuity, agronomic systems, and future market position, even when spreadsheets look grim. That’s also why Congress and administrations have long supported agriculture when risks beyond farmers’ control overwhelm margins.
Farm-Level Takeaway: Planting sustains cash flow, rotations, and market share—even in lean years.
Tony St. James, RFD-TV Markets Expert
National Education Center for Ag Safety Director Dan Neenan joins us to discuss grain bin safety and the steps producers can take to prevent tragedies.
September 24, 2025 02:19 PM
·
Farmers should anticipate continued upward pressure on farm labor costs and monitor policy changes that may further impact hiring decisions.
September 24, 2025 01:01 PM
·
What is it like working cattle with an outbreak of New World Screwworm so close to home? Wayne Cockrell, with the Texas and Southwestern Cattle Raisers Association, joined us on Wednesday to discuss.
September 24, 2025 12:29 PM
·
Kevin Charleston with Specialty Risk Insurance joined us Tuesday to share his perspective on farm safety and risk management during fall harvest.
September 23, 2025 04:33 PM
·
U.S. produce growers face a structural disadvantage—cheaper imports driving down prices while rising labor costs squeeze margins. Without new policies or technology, profitability remains uncertain.
September 23, 2025 04:09 PM
·
Cindy Kovar with AgriSafe joined us on Monday’s Market Day Report to talk about road safety and agriculture as we age.
September 22, 2025 01:06 PM
·
