The State of Steak: Cargill Report Says Consistency Drives Diner Loyalty on Beef

Reliable, clearly graded middle meats still anchor demand; programs that deliver consistent eating quality and simple, confidence-building menus capture more repeat visits—and more value—back through the beef chain.

MINNEAPOLIS, MN – Steak still signals quality and celebration, but Cargill’s first “State of Steak – Foodservice Edition” says restaurants win loyalty by nailing the basics: doneness, tenderness, presentation, and clear menu cues.

The report finds that one in four steak customers left unhappy with their last restaurant steak—most often due to inconsistent cooking or cuts—at a time when past experiences are the top driver of where guests dine.

Guests gravitate to the “Big Four” cutsribeye, sirloin, filet, New York strip—and increasingly expect visible grading, flexible portion sizes, and straightforward language that makes ordering easy and exciting.

Cargill urges operators to tighten both back- and front-of-house execution: train servers to guide customers on cut and doneness choices, empower kitchens to meet specifications consistently, highlight quality signals (e.g., USDA grade, “no artificial ingredients”), and pair steaks with promotions that tap into celebration and comfort.

Farm-Level Takeaway: Reliable, clearly graded middle meats still anchor demand; programs that deliver consistent eating quality and simple, confidence-building menus capture more repeat visits—and more value—back through the beef chain.
Related Stories
Reviewing risk management now can help dairy and livestock producers enter 2026 with clearer margins and fewer surprises.
Canada’s new voluntary Grocery Sector Code of Conduct will take effect on Jan. 1, a goodwill effort to promote fairness and transparency between retailers and support farms that sell directly to stores.
With record grain harvests and rising global ethanol demand, leaders across the ag and energy sectors are pushing for year-round E15 sales to mitigate the strain on grain trade.
Small, locally focused wineries are finding resilience through direct sales and regional loyalty rather than scale alone.
Recent USDA export sales data show China has been active in the U.S. market, but analysts tell RFD-TV News that the timing is a key clue.
Tight feeder supplies and lower placements indicate continued support for the cattle market, with regional impacts heightened in Texas by reduced feeder imports.
Jeff Johnston with CoBank’s Knowledge Exchange explains the growing role of Rural America in supporting the nation’s digital infrastructure.
Cattle markets are watching the Cattle-on-Feed Report for signs of tighter supplies, while USMEF warns limited China access is cutting producer profits.
Lower milk prices may pressure margins, but strong cattle values could soften near-term financial impacts.

Tony St. James joined the RFD-TV talent team in August 2024, bringing a wealth of experience and a fresh perspective to RFD-TV and Rural Radio Channel 147 Sirius XM. In addition to his role as Market Specialist (collaborating with Scott “The Cow Guy” Shellady to provide radio and TV audiences with the latest updates on ag commodity markets), he hosts “Rural America Live” and serves as talent for trade shows.

LATEST STORIES BY THIS AUTHOR:

Trade uncertainty—especially regarding soybeans—continues to weigh on future outlooks, even as farm finances and land values remain resilient.
Strong export demand supports feed grain prices, but drought risk and seasonal patterns favor disciplined early-year marketing.
Corn export strength remains a key demand anchor, while China’s continued involvement in soybeans and sorghum bears close watching for price direction.
Preserving equity through active risk management remains critical in a volatile, supply-driven market.
Weather, Tight Supplies, and Planning Shape Farm Decisions
Bigger cows must wean proportionally heavier calves to justify higher ownership costs.
Rural Lifestyle & Entertainment Shows
As a how-to show dedicated exclusively to trucks, 4x4s and SUVs, Truck U finds monster-truck expert Matt Steele and master mechanic Bruno Massel tackling hands-on projects from DIY maintenance on pickups and SUVs, to serious off-road performance upgrades on Jeeps and ATVs.
Join host Allen Treadwell and the Hayden Outdoors crew plus landowners across the country as we bring you exciting adventures on the land with the most amazing properties for sale and learn what it means to broker these magnificent properties.
Twisted Skillet brings a straightforward, hands-on approach to kitchen television, rooted in food and fire. Hosted by Texas chef Sean Koehler, the series explores open-fire outdoor cooking techniques, regional ingredients, and the people who raise, prepare, and inspire the food found across America.
Journey into the lives of two hard-working farm families to see the risks, rewards, and funny shenanigans that take place every day. From cat-fishing and watermelon smashing to pig chasing and go-kart racing, there is never a dull moment on these family farms. We’ll also get a modern look at the newest cutting-edge farming techniques that are revolutionizing the industry and providing a greener and more sustainable way to grow.
Coop Dreams
“Green Acres” meets “Home Improvement” in this refreshing, informative unscripted lifestyle series depicting the hilarious adventures of a suburban family gone rural.