‘This Thing is Legendary': Fort Worth Stock Show and Rodeo Continues Through Historic Winter Storm

Matt Brockman, Communications Director for the Fort Worth Stock Show and Rodeo, joined us with a look at how the legendary event is moving forward—weather and all.

FORT WORTH, Texas (RFD NEWS) — Winter weather may have created challenges across North Texas, but organizers of the Fort Worth Stock Show and Rodeo say the iconic event is pressing on as planned. From livestock competitions to live music and family-friendly attractions, the 23-day celebration continues to live up to its long-standing slogan: “This Thing is Legendary.”

Matt Brockman, Communications Director for the Fort Worth Stock Show and Rodeo, joined us on Wednesday’s Market Day Report to share an update on how the event is unfolding so far.

In his interview with RFD NEWS, Brockman said that despite weather-related hurdles, participation and energy remain strong, with exhibitors, competitors, and fans showing up in true stock show fashion.

One unique highlight this year is the inclusion of ag robotics, a competition that looks very different from traditional stock show events.

Brockman explained that the contest showcases innovation and technology in agriculture, giving students an opportunity to demonstrate how robotics and engineering are shaping the industry’s future.

The upcoming weekend is packed with livestock shows, featuring a wide range of species and exhibitors from across the country. Brockman outlined several key events to watch, noting that these competitions remain at the heart of the stock show’s mission to support youth, agriculture, and education.

Also drawing attention is the Lone Star Open Auctioneer Championship, which brings together top auctioneering talent for a fast-paced and entertaining competition that celebrates a vital skill in the livestock industry.

Related Stories
A high-stakes legal case in a South Dakota federal court concerning misleading country-of-origin labeling (MCOOL), such as “Product of the USA,” on food products, will significantly impact U.S. agricultural policy for years to come.
Texas Agriculture Commissioner Sid Miller today unveiled a bold plan to protect the nation’s prime farm and ranchland from the rapid spread of data centers.
Secretary Rollins also met with specialty crop producers at a local strawberry farm to discuss workforce needs and the Trump Administration’s recent wins related to significantly cutting the cost of H-2A labor for California farmers.
Brent Graves, auctioneer and mentor, shares his journey supporting youth in agriculture, livestock competitions, and how he is turning junior livestock auctions into a classroom for youth in agriculture.
China’s beef policy risk stems from domestic volatility, making export demand inherently unstable. Jake Charleston with Specialty Risk Insurance offers his perspective on cattle markets, risk management, and producer sentiment.
Structural efficiency supports cattle prices and resilience — breaking it risks higher costs and greater volatility.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

StockShowAuctions.com takes us to the Midland County Junior Livestock Show in West Texas, where young producers are showcasing their dedication, skill, and champion livestock.
Alissa White with American Farmland Trust joined us to provide insight into climate resilience efforts and strategies to help farmers manage weather-related risks.
University of Nebraska President Dr. Jeffrey Gold joined us to share practical health and safety guidance for managing respiratory and skin health during the winter season.
Roger McEowen with the Washburn University School of Law joined us to provide legal analysis on key cases shaping the agricultural landscape heading into the year ahead.
NASDA declared 2026 the International Year of the Woman Farmer. President Amanda Beal joins us to share NASDA’s new hub, which highlights the impact of women in agriculture worldwide.
Matt Brockman, communications director for the Fort Worth Stock Show & Rodeo, joined us to share a preview of the upcoming event.