RICHMOND, Va. (Real Virginia) — Flowers may start in the field, but growers say there is a great deal of work behind every bouquet before it reaches customers.
In central Virginia, Leatherwood Farms co-owner Jill Kelly grows seasonal cut flowers on family land dating back to 1889.
From harvesting snapdragons to managing the year-round demands of flower farming, Kelly says every stem requires planning and care throughout the growing season.
Kelly’s flowers are then sold through Richmond’s River City Flower Exchange, where local blooms make their way to designers and customers across the region.
Kelly says buying local flowers helps support small farms, reduces shipping distances an,d keeps community-based agriculture thriving.
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