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A disciplined, breakeven-based marketing plan helps protect margins and reduce risk, even when markets remain unpredictable.

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“It is going to hurt our customers: farmers and ranchers”
About Us
Gatsby Gottsch Solheim and Raquel Gottsch Koehler take the reins at Rural Media Group, ushering in a bold new era for rural storytelling
About Us
Gottsch championed Rural America and changed the history of rodeo forever.

Latest Lifestyle Stories

Cabela’s Senior Wildlife Biologist, Rans Thomas, will discuss improving general wildlife and land management techniques on your property with the assistance of Cabela’s products and expertise.
Join a group of John Deere Product experts as they discuss how the all-new 4M and 4R Series Compact Utility Tractors are changing the game with superior technology.
AGCO Gleaner’s Kevin Bien will discuss their newest series of combine harvesters and will be making a very special announcement!
Join the experts as they bring their latest Hardworking, Smooth-Riding Polaris RANGER models to the studio and recap their participation in RFD-TV’s The American Presented by Polaris RANGER.
Our panel will discuss the pros and cons that growers must consider when making last-minute and mid-season fertilizer adjustments.
Featured Shows
Twisted Skillet brings a straightforward, hands-on approach to kitchen television, rooted in food and fire. Hosted by Texas chef Sean Koehler, the series explores open-fire outdoor cooking techniques, regional ingredients, and the people who raise, prepare, and inspire the food found across America.
Enjoy traditional country music from modern-day troubadours The Malpass Brothers. Each episode stars the brother duo of Chris & Taylor Malpass along with a featured celebrity guest– and loads of clever humor.
FarmHER + RanchHER on RFD-TV is working to change how people perceive a farmer by sharing the stories of the women who live and lead in agriculture.
SharkFarmer TV is the brainchild of Rob Sharkey, a 5th-generation farmer from Illinois. He shares the stories of incredible people in agriculture—both their successes and perhaps a few blunders along the way. You’ll see aerial footage of the field just as the drone crashes into a barn—and hear the story behind it all.