A background of ranching is helping this woman connect with Merck customers

FarmHer and RanchHer are gearing up for new seasons on RFD-TV/

FarmHer TV Host Kirbe Schnoor is spreading the news by gathering some great stories from RanchHERs across the beef industry attending NCBA Cattle Con 2024 — women like Kate Hill with Merck Animal Health.

You can catch all-new episodes of both FarmHER and RanchHER when they premiere on RFD-TV this spring.

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“It gets back to the point that a lot of the dairy growth in the past 40 or 50 years was out west”
“Our organization was the only one that publicly came out and said, ‘We support these wholeheartedly.’”
“Everybody has a place at our table in agriculture”

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Lawmakers are pressing for answers on how Washington’s “managed trade” approach — keeping leverage through long-term tariffs — will affect farmers, global markets, and future export opportunities.
In the meantime, Senate Majority Leader John Thune is asking that farmers be allowed to use marketing assistance loans to help stay afloat.
Beef industry groups seem to agree — market-based pricing, not federal intervention, best supports rancher livelihoods and long-term beef supply stability.
Cattle groups say additional imports would offer little relief for consumers but could erode rancher confidence as the industry begins to rebuild herds.
Harvest Pace, Logistics, and Input Costs Drive Fall Decisions