A background of ranching is helping this woman connect with Merck customers

FarmHer and RanchHer are gearing up for new seasons on RFD-TV/

FarmHer TV Host Kirbe Schnoor is spreading the news by gathering some great stories from RanchHERs across the beef industry attending NCBA Cattle Con 2024 — women like Kate Hill with Merck Animal Health.

You can catch all-new episodes of both FarmHER and RanchHER when they premiere on RFD-TV this spring.

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Strong pork demand and improving beef exports outside China support protein markets despite ongoing trade barriers.
The Farm Bureau’s honor highlights the important role farm dogs play on operations across the country, serving as dependable workers and trusted companions.
Protein markets are fragmenting. Beef is supply-driven and more structurally expensive, whereas pork and poultry remain price-competitive.
Tight fed supplies shift margin risk to packers, strengthening cattle price leverage but increasing volatility.
Reduced winter placements indicate tighter fed cattle supplies and greater leverage during peak-demand months.
Retail pricing confirms tight cattle supplies and supports continued leverage for producers, reinforcing the need for disciplined risk management.

LATEST STORIES BY THIS AUTHOR:

Texas Farm Bureau President Russell Boening joined us with the latest update on storm conditions and impacts across the state.
Mike Knotts with the Tennessee Electric Cooperative Association joined us with the latest on storm impacts, power restoration, and safety considerations following the ice storm.
Brooks York with AgriSompo joined us with his outlook on crop insurance and risk management following the recent winter storm that tore through most of the United States, including the Midwest.
Placements and marketings beat expectations, but declining on-feed totals and feeder constraints keep the supply story supportive for cattle prices into 2026. Dr. Derrell Peel, with Oklahoma State University, joined us to break down cattle-on-feed numbers and provide his broader market outlook.
USDA Rural Development Director for Kentucky, Travis Burton, joined us to discuss the Princeton facility (formerly Porter Road Meats), now backed by the USDA, and its role in expanding domestic meat processing capacity.
Farm CPA Paul Neiffer joined us to break down the recent Fifth Circuit Court decision overturning a prior Tax Court decision on self-employment tax for limited partners, the ruling’s impact on farmers, and potential next steps in Congress.