AFBF: Christmas Tree Farmers Face Growing Pressure from Shifting Market Trends

American Farm Bureau Federation (AFBF) economist Danny Munch joined us on Thursday’s Market Day Report to break down the scope of the U.S. Christmas Tree industry and what growers are up against.

NASHVILLE, TENN. (RFD-TV) — For many families, picking out a real Christmas tree is a cherished holiday tradition — but behind that tradition is a farm sector experiencing mounting long-term challenges. This season, the U.S. Christmas tree industry is facing strain from shifting consumer habits, rising competition from Chinese-made artificial trees, and a decades-long decline in domestic production.

American Farm Bureau Federation (AFBF) economist Danny Munch joined us on Thursday’s Market Day Report to break down the scope of the U.S Christmas tree industry and the challenges growers are facing in today’s economy.

According to Munch, U.S. Christmas tree production remains a significant segment of specialty agriculture, with each tree requiring 7–10 years to reach market size. Despite the long-standing cultural appeal of real trees, growers face stiff competition from artificial alternatives — and between 85 percent and 95 percent of artificial trees sold in the U.S. are imported from China.

Long-term data reflect the pressure: the number of U.S. farms harvesting Christmas trees fell nearly 30 percent between 2002 and 2022. Yet, Munch emphasized why buying real still matters. Beyond supporting thousands of domestic jobs, real trees contribute to local economies and help keep family farms viable.

READ MORE: AFBF — Real Christmas Trees: A Market Worth Supporting

Related Stories
In a call with reporters on Tuesday, RFD-TV News reporter Lily Raby asked Senate Ag Committee member Sen. Chuck Grassley (R-IA) for his opinion on Des Moines school leaders’ decisions to halt ag education programs, which also threatens the future of the city’s FFA chapter.
In his latest Firm to Farm blog post, Roger McEowen discusses the new EPA/COE clarifications concerning WOTUS. The new measures have important implications for farmers, ranchers, and rural landowners.
Trinity Barth and Liliann Tjaden-Duff joined us on Market Day Report to express their concerns about the future of the program that has, for 50 years, given students of all backgrounds a path to agriculture careers.
Agricultural irrigation return flow exemption and “Maui factors” are the topics of today’s Firm to Farm blog post by RFD-TV ag tax and legal expert Roger McEowen with Kansas’ Washburn School of Law.

Marion is a digital content manager for RFD-TV and The Cowboy Channel. She started working for Rural Media Group in May 2022, adding a decade of experience in the digital side of broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

Farmers should watch for soybean export rebounds with harvest, while corn and wheat shipments remain strong and sorghum demand struggles.
Rollins says the new trade relationship with Taiwan, which is committed to buying a significant amount of U.S. soy, could not come at a better time for farmers facing financial strain.
The three-point plan was announced during remarks at the annual meeting of the National Association of State Departments of Agriculture.
According to the most recent version of the Household Food Security Report for 2022-2023, food insecurity is on the rise in the U.S.
Let’s meet an inspiring young farmer leading the Tennessee FFA this year, but now has his sights set on the National stage.