MEMPHIS, Tenn. (RFD NEWS) — New challenges could limit the broiler industry’s ability to maintain recent production growth, even as consumer demand for chicken continues to rise. A new report from CoBank notes that while chicken demand has been on a decades-long upward trend, opportunities to increase output are becoming more constrained.
Brian Earnest, animal protein economist with CoBank, joined us on Thursday’s Market Day Report to discuss the findings.
In his interview with RFD NEWS, Earnest outlined what has driven long-term growth in consumer demand for chicken and how the broiler industry has historically kept pace with that demand. He also addressed concerns about the obstacles the industry may face if demand continues to climb, particularly in expanding production.
Earnest also touched on whether value-added products, such as chicken strips and nuggets, will remain a key growth area for chicken sales going forward.
Higher fuel costs are raising grain shipping expenses. RealAg Radio’s Shaun Haney discusses how energy market disruptions are impacting farmers in new ways as the War in Iran continues.
April 15, 2026 12:09 PM
·
Texas Agriculture Commissioner Sid Miller joins us with an update on the most recent case of New World screwworm 90 miles from the U.S. Southern border.
April 15, 2026 11:40 AM
·
Variety meat demand is helping offset weaker beef exports.
April 15, 2026 11:05 AM
·
Corn exports remain the clear demand leader.
April 15, 2026 11:01 AM
·
March 15 of each year is the application deadline for the Pima Cotton Trust, and March 1 of each year is the application deadline for the Wool Trust. The law mandates trust payments by April 15. More information about these programs is available at www.fas.usda.gov/programs.
April 14, 2026 03:45 PM
·
Tractor Supply’s Paper Clover Campaign raises millions of dollars each year for 4-H youth programs and scholarships. Local store community marketing manager Lexie Gamble joined Tuesday’s Market Day Report alongside 4-H student Matthew Rochford to discuss the partnership.
April 14, 2026 03:17 PM
·
