Farmers Capture Larger Share of Rising Beef Prices

Shaun Haney, Host of RealAg Radio on Rural Radio SiriusXM Channel 147, joined us with his 2026 cattle market outlook and insights on beef prices.

LUBBOCK, Texas (RFD-TV) — U.S. beef price inflation since 2023 has been driven far more by tightening cattle supplies than by margin expansion downstream — and new USDA data confirm that producers are capturing a larger share of each retail dollar than at any point in recent years.

USDA’s all-fresh beef retail value climbed steadily from late 2023 through November 2025, rising from roughly $7.85 per pound to nearly $9.40 per pound. At the same time, the farmers’ share of the Choice beef retail dollar increased sharply. Annual averages show producers’ share rising from just 36.8 percent in 2021 to 47.8 percent in 2023 and over 50 percent in 2024 — a structural shift rather than a short-term anomaly.

Monthly data reinforce that trend. In 2025, producers frequently captured more than 52 percent — and at times more than 55 percent — of the retail beef dollar, even as consumer prices rose. That combination indicates that rising retail prices are primarily driven by biological supply constraints tied to herd contraction, not by expanding packer or retailer margins.

The beef cow herd remains near multi-decade lows, limiting fed cattle availability and forcing stronger competition for inventory. While margins fluctuate month to month, the broader balance of leverage has shifted back toward the farm gate.

Farm-Level Takeaway: Higher retail beef prices increasingly reflect tight cattle supplies — and producers are capturing a historically larger share of the value.

Shaun Haney, Host of RealAg Radio on Rural Radio SiriusXM Channel 147, joined us on Monday’s Market Day Report with his 2026 cattle market outlook and insights on beef prices.

In his interview with RFD-TV News, Haney explained why volatility matters when cattle prices are so high, the impact of import restrictions on Mexican feeder cattle, and the biggest factors that will shape herd expansion and beef prices going into the New Year.

Related Stories
Corn and wheat exports remain supportive, but weaker soybean demand — especially from China — continues to pressure oilseed markets.
Tim and Sharyn Abbott of the Music City Celebration Sale recap the weekend’s premier auction, which drew top dairy breeders and buyers to Nashville again this year from across North America.
The bill to once again allow schools to offer whole milk and 2% milk will now go to President Trump for approval.
China’s pullback is hitting core U.S. commodities hard, reshaping export expectations for soybeans, cotton, grains, and livestock.
Fertilizer markets face uncertainty after President Trump raised the possibility of tariffs on Canadian imports, with analysts warning of supply and pricing risks. Josh Linville with StoneX provides a fertilizer industry outlook.
Regional differences indicate that family ownership is universal, but farm structure and commodity mix determine the extent to which these operations drive agricultural output.

Tony St. James joined the RFD-TV talent team in August 2024, bringing a wealth of experience and a fresh perspective to RFD-TV and Rural Radio Channel 147 Sirius XM. In addition to his role as Market Specialist (collaborating with Scott “The Cow Guy” Shellady to provide radio and TV audiences with the latest updates on ag commodity markets), he hosts “Rural America Live” and serves as talent for trade shows.

LATEST STORIES BY THIS AUTHOR:

Livestock strength is carrying the farm economy, while crop margins remain tight and increasingly dependent on risk management and financial discipline.
Freight volatility and route selection remain critical to soybean export margins and competitiveness.
Strong balance sheets still matter, but liquidity, planning, and lender relationships are critical as ag credit tightens, according to analysis from AgAmerica Lending.
Protein-driven dairy growth is boosting beef supply potential, creating an opening to support rural jobs and ground beef availability.
U.S. agriculture entered the week with mixed signals as weather, logistics, and markets shaped early-year decisions. Here is a regional breakdown of domestic crop and livestock production for the week of Monday, Jan. 19, 2026.
While short-term volatility remains a risk, softer ocean freight rates in 2026 could improve export margins.