Fruit and Vegetable Markets Show Mixed September Trends

Produce markets are in transition as fall approaches, with leafy greens and berries under pressure, while vegetables like celery, broccoli, and cauliflower are finding firmer ground.

spring produce vegetables _ adobe stock.png

Adobe Stock

NASHVILLE, Tenn. (RFD-TV) — Produce markets are seeing a wide mix of price movement this week, according to US Foods, with hardy vegetables holding firmer ground, while fruit markets are split.

Leaf lettuces, iceberg, strawberries, limes, pineapples, avocados, and honeydews are all trending lower. By contrast, celery, cauliflower, broccoli, green onions, lemons, oranges, green beans, jalapeños, Roma tomatoes, cantaloupes, and several apple varieties are moving higher on steady-to-good demand.

Potatoes remain mostly steady, though russets out of Idaho and reds out of Minnesota softened. Onions are mixed, with Washington and Oregon supplies holding firm while Idaho lots edged lower. Cabbage from New York and green beans from the Northeast are showing stronger markets.

In fruit, California citrus is climbing, especially lemons and oranges, while tropical imports like pineapples and avocados are weaker.

Tony’s Farm-Level Takeaway: Produce markets are in transition as fall approaches, with leafy greens and berries under pressure, while vegetables like celery, broccoli, and cauliflower are finding firmer ground. Fruit markets are split, with U.S. citrus gaining strength and tropical imports trending softer.

Tony St. James joined the RFD-TV talent team in August 2024, bringing a wealth of experience and a fresh perspective to RFD-TV and Rural Radio Channel 147 Sirius XM. In addition to his role as Market Specialist (collaborating with Scott “The Cow Guy” Shellady to provide radio and TV audiences with the latest updates on ag commodity markets), he hosts “Rural America Live” and serves as talent for trade shows.

LATEST STORIES BY THIS AUTHOR:

“USDA can no longer keep wasting its time and personnel to deploy Commissioner Miller’s infamous traps, which USDA has deployed, tested, and has proven ineffective.”
Expect choppier basis and wider bids — hedge earlier, keep logistics flexible, and watch Argentina and India headlines for near-term opportunities.
Even in this strong market, some beef producers are leaving money on the table by not following proven marketing practices.
New U.S. fees on Chinese-owned and built ships took effect overnight, marking the latest escalation in maritime trade tensions between Washington and Beijing.
President Trump is expected to press Argentina to take a tougher stance on China in exchange for political and economic support.
Treat storage as risk management and logistics, and budget to break even since export growth is unlikely to absorb bigger U.S. corn and soybean crops.