Pork producers are looking at ways to be more efficient, and now they are learning to appeal to a different generation of consumers. Gen-Z and Millennials are buying pork at a slower rate, and the National Pork Board is now working to reverse the trend and make the product more relevant to younger buyers.
Senior Vice President of Market Growth, Dr. David Newman, joined RFD-TV’s own Tammi Arender about pork consumption trends he has seen when it comes to baby boomers, using air fryers to appeal to the younger generation, and if there is anything that pork producers can do.
For more information, click HERE.
Related Stories
New Fed surveys show farmland values remain historically high, though some Upper Midwest markets are beginning to soften.
IDA Texas’s Cooper Little discusses producer response to New World Screwworm in Texas, ongoing coordination with animal health officials, and the steps being taken to manage and protect livestock movement across the region.
Rep. Vicente Gonzalez says producers are concerned about the potential impact on cattle operations and livestock values.
Merck Animal Health shared insights on calf health at the Moly Manufacturing Beef and Greet.
Dr. Patrick Webb, Assistant Chief Veterinarian with the National Pork Board, discusses New World Screwworm biosecurity outside of cattle production.
President Trump’s appearance in Wisconsin coincides with National Dairy Month, placing additional attention on one of the nation’s leading dairy-producing states.
