NCFC CEO: America First Trade Promotion Will Expand Market Opportunities for U.S. Ag

Duane Simpson, CEO of the National Council of Farmer Cooperatives (NCFC), joined us in Monday’s Market Day Report to share his perspective on the USDA’s plan and potential impact on producers.

WASHINGTON (RFD-TV) — As producers continue to grapple with high input costs and challenging market conditions, U.S. Secretary of Agriculture Brooke Rollins has announced a new five-step plan aimed at supporting the farm economy. The initiative includes a “Memorandum of Understanding” (MOU) with the Department of Justice to examine fertilizer and seed prices, two of the most pressing cost concerns for farmers.

Duane Simpson, CEO of the National Council of Farmer Cooperatives (NCFC), joined us in Monday’s Market Day Report to share his perspective on the plan and its potential impact on producers.

In his interview with RFD-TV News, Simpson underscored the financial strain that rising input costs have placed on farmers and expressed optimism that the MOU could help bring transparency and fairness to the market. He also addressed the U.S. Department of Agriculture’s (USDA) decision to expedite $285 million through the America First Trade Promotion Program, stating that the investment could open new opportunities for U.S. agricultural products abroad at a crucial time during the harvest.

Simpson further reflected on the challenges facing the ag community—from unpredictable markets to weather and supply chain disruptions—and shared his thoughts on whether the USDA’s new measures will be enough to provide meaningful relief for farmers nationwide.

Related Stories
Modest rate relief may come late in 2026, but borrowing costs are likely to stay elevated.
U.S. Senator Roger Marshall of Kansas discusses expected changes to the 45Z tax credit and what they could mean for agriculture and rural America.
Purdue University Professor of Agricultural Economics Dr. Jim Mintert shares a closer look at farmer sentiment and the key issues shaping the agricultural economy in January.
Shrinking slaughter capacity may delay heifer retention, complicating herd rebuilding plans.
Securing Critical Water Resources for South Texas Agriculture
Clearer 45Z rules favor U.S. oilseeds, but final RFS volumes remain critical to locking in demand.
Even small declines in the calf crop translate into sustained supply pressure, supporting cattle prices over multiple years.
Clear right-to-repair guidance reduces downtime, repair costs, and operational risk.
Texas Agriculture Commissioner Sid Miller discusses the state’s latest efforts to prevent the New World screwworm from reaching Texas.

LATEST STORIES BY THIS AUTHOR:

Keith Carson and Luke Clausen of Team Fishing Clash were an unstoppable force in the first Elimination Match of the Heritage Cup, grabbing the lead early in the day and never letting go.
American Soybean Association President Caleb Ragland joins us to share his reaction to September’s WASDE and discuss the trade uncertainty between China and his industry.
Bottom line: Despite all the efforts advocates make, workers are still making less money.
Harvested acres are estimated at 90.0 million, making this year’s corn crop one of the largest since the 1930s.