WASHINGTON, D.C. (RFD-TV) — Farmers work to feed and clothe the world, and the machinery they rely on plays a significant role in that mission. A new campaign is now shining a spotlight on the men and women who build the equipment that powers the agricultural sector.
Kip Eideberg with the Association of Equipment Manufacturers (AEM) joined us on Wednesday’s Market Day Report for a closer look at the effort. In his interview with RFD-TV News, he explained the background of the new campaign, The Makers, and discussed how the initiative’s stories highlight the strong connection between farming and manufacturing.
Eideberg also spoke about the importance of recognizing the hardworking individuals who design and build the equipment that keeps the world running, and shared what he hopes consumers will take away from this campaign.
As cattle markets show renewed strength, producers gathering at CattleCon are focused on protecting operations, managing risk, and positioning for opportunity in the year ahead.
February 04, 2026 01:41 PM
·
The Fort Worth Stock Show and Rodeo continues through Saturday, showcasing livestock, youth involvement, and agricultural talent, with the Junior Sale of Champions serving as the culmination of the 23-day event.
February 04, 2026 12:54 PM
·
We caught up with John Deere’s Hay & Forage Got-To Market Manager Kaylene Ballesteros to learn how tech is evolving how producers make hay, from baling efficiency to operator confidence.
February 04, 2026 12:38 PM
·
U.S. Senator Roger Marshall of Kansas discusses expected changes to the 45Z tax credit and what they could mean for agriculture and rural America.
February 04, 2026 11:13 AM
·
Shrinking slaughter capacity may delay heifer retention, complicating herd rebuilding plans.
February 03, 2026 02:26 PM
·
Vice Grip Garage rescues and restores old metal while having fun along the way, finding classic autos, motorcycles, and tractors hiding in barns and garages across the country.
February 03, 2026 12:55 PM