Taiwan Becomes Sixth-Largest Market for U.S. Beef as Domestic Imports Surge

USMEF CEO Dan Halstrom joined us on Monday’s Market Day Report for his analysis on the U.S.-Taiwan trade agreement, which includes big bucks for U.S. Beef.

NASHVILLE, Tenn. (RFD-TV) — Taiwan is committing to $10 billion in U.S. agriculture purchases over the next four years. Despite its relatively small population, Taiwan is the sixth-largest market for U.S. beef, with exports topping $700 million last year.

U.S. Meat Export Federation (USMEF) President and CEO Dan Halstrom joined us on Monday’s Market Day Report for his analysis of the trade agreement.

In his interview with RFD-TV News, Halstrom discussed the value of the Taiwanese market to the U.S., the implications of this new commitment for the beef industry, and the potential hurdles facing the market.

Halstrom also discussed a recent trip to South Korea and Japan, two of the other largest U.S. beef export markets, including the events held there to celebrate the longstanding trade relationship with the US meat industry, and additional opportunities in those international markets.

Tight Supply, Small Herd Increases Beef Imports

On the other hand, beef imports are rising to cover U.S. supply gaps created by the smallest cattle herd in decades. South America is reshaping beef trade flows — despite a decrease in exports from Brazil due to tariffs, both Brazil and Uruguay, in particular, are expanding their share of the U.S. market.

Canada remains the top supplier at 487,000 MT, but volumes are down 13 percent year-over-year. Australia shipped 386,000 MT, up 21 percent on herd recovery and tariff advantages, while Brazil surged 56 percent to 251,000 MT, displacing Mexico as the third-largest supplier. Imports from Uruguay also grew 35 percent, adding to the South American push.

Have You “Herd?” Cattle on Feed Numbers for September

The U.S. Department of Agriculture (USDA) National Agriculture Statistics Service (NASS) latest Cattle on Feed Report (PDF Version) for September 2025 shows a one-percent drop in cattle and calves on feed for the slaughter market in the United States. The report also confirmed lower placements in August totaled 1.78 million head, 10 percent below 2024, with net placements at 1.73 million. Marketings reached 1.57 million head, 14 percent lower year over year, marking the lowest August marketing level since the data series began in 1996.

Fewer cattle on feed suggest smaller slaughter numbers this winter, which could support strong prices if beef demand holds firm.

Related Stories
From tariff talks in Europe to SCOTUS uncertainty and rising farm losses, analysts say policy and global supply will shape grain markets in the year ahead.
Large Brazilian crops heighten downside price risk if the weather allows production to reach projected levels.
While row crops are expected to see softer impacts, analysts say severe weather of this magnitude will not be as kind to cattle producers.
University of Nebraska President Dr. Jeffrey Gold joined us to discuss seasonal affective disorder, winter mental health, and practical strategies for maintaining well-being in rural communities.
FWSSR Communications Director Matt Brockman discusses the event’s competitions, safety preparations, and family-friendly activities during the opening weekend.
From Junior Heifer Shows to Mustang Magic competitions, the 23-day event brings together 4-H and FFA participants, livestock enthusiasts, and families to celebrate North Texas’ rich Western heritage.
CLAAS Senior Vice President for the Americas Region Eric Raby joined us to preview the new docuseries “CLAAS: Made for More,” premiering tonight at 9 PM ET only on RFD-TV.
Dairy farmer and Discover Ag co-host Tara Vander Dussen joined us to discuss the Whole Milk for Healthy Kids Act, her experience at the signing, and what’s next for her family and farm.
The Farm Bureau is making an urgent call to Congress for more farm support. Colton Lacina with Farmers National Company joined us to discuss farmland values and how market dynamics for the year ahead reflect stabilization rather than collapse.
Analysts say a Supreme Court decision on tariffs could reshape protein markets, strain U.S.-China trade, and force farmers to rethink global demand strategies.