NASHVILLE, TENN. (RFD-TV) — The U.S. Cattlemen’s Association says the latest Congressional move to restore mandatory country-of-origin labeling (MCOOL) for beef could strengthen trust at the meat case and value on the ranch. Clear origin labels — when paired with enforcement — give independent producers a way to differentiate U.S.-raised cattle and give consumers straightforward information, a priority as price sensitivity and provenance concerns remain high.
Rep. Harriet Hageman (R-WY) has reintroduced the Country-of-Origin Labeling Enforcement Act (H.R. 5818), and Rep. Ryan Zinke (R-MT) has signed on in support. USCA leaders note the bill aligns with nearly two decades of the group’s advocacy for transparent, accurate labels. The organization frames MCOOL as a producer-and-consumer win — restoring visibility to U.S. beef while reinforcing confidence in retail labeling.
If Congress advances an enforceable framework, packers and retailers would need consistent segregation and verification, while producers could gain clearer market signals for cattle born, raised, and harvested domestically. USCA says it will continue working with lawmakers and industry groups to advance the effort on behalf of independent cattle producers and rural communities.
Farm-Level Takeaway: Enforceable origin labels could create clearer premiums for U.S. cattle and address concerns some producers have had with competition from foreign imported beef.
Analysts say a Supreme Court decision on tariffs could reshape protein markets, strain U.S.-China trade, and force farmers to rethink global demand strategies.
January 21, 2026 12:03 PM
·
Wayne Cockrell with the Texas and Southwestern Cattle Raisers Association joined us to discuss preparedness, producer awareness, and the industry’s response to New World screwworm concerns.
January 21, 2026 12:00 PM
·
From meatpacking settlements to landmark NEPA rulings, Roger McEowen outlines the top legal developments in 2025 that will shape agriculture in the years ahead.
January 20, 2026 03:39 PM
·
Alan Bjerga with the National Milk Producers Federation joined us to review new policies and regulations supporting the dairy industry and what they mean for the year ahead.
January 20, 2026 03:25 PM
·
Despite rising costs and growing food insecurity, meat demand remained strong in 2025 as higher-income consumers offset cutbacks elsewhere. Economists break down the K-shaped economy, upcoming USDA cattle reports, livestock production outlooks, and renewed debate over beef imports and country-of-origin labeling heading into 2026.
January 20, 2026 02:47 PM
·
Corn growers are turning to ethanol, E15 expansion, and export markets to help absorb record supplies and stabilize prices. Farm leaders discuss low-carbon ethanol demand, flex-fuel vehicle challenges, input costs, and the role of USMCA as producers look for market relief in the year ahead.
January 20, 2026 02:04 PM
·
