USMEF Names New Chair at Strategic Planning Conference

USMEF’s Jay Theiler discusses his leadership role in representing U.S. beef and pork and provides an update on this week’s conference in Indianapolis.

INDIANAPOLIS (RFD-TV) — The U.S. Meat Export Federation (USMEF), an organization focused on increasing profit opportunities for the American red meat industry, named Jay Theiler as its new chairman. The announcement came during the Federation’s strategic planning conference in Indianapolis.

Theiler joined us on Friday’s Market Day Report to discuss his new role and provide an update on the conference, which also included planning for international trade strategies and collaboration with producers, packers, and other stakeholders.

In his interview with RFD-TV News, Theiler shared a brief overview of his background, his experience in the red meat industry, and what led him to take on the chairmanship. He also discussed his priorities for the Federation, emphasizing the importance of supporting U.S. meat exports and maintaining strong relationships with global markets.

Theiler highlighted what sets USMEF apart from other trade organizations, noting its focus on connecting producers directly with international buyers and promoting long-term growth for the U.S. red meat sector.

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