AFBF: New Southeast Asia Trade Deals Expand U.S. Ag Markets Beyond China

Farm Bureau Economist Faith Parum discusses key outcomes from the U.S.-China trade agreement and the benefits of expanding trade across Southeast Asia.

WASHINGTON, D.C. (RFD-TV) — The agriculture sector remains cautiously optimistic following trade talks with China. While full details of the deal are still pending, new agreements with Southeast Asian countries are providing additional opportunities for U.S. farmers.

American Farm Bureau Federation (AFBF) economist Faith Parum joined us on Thursday’s Market Day Report to discuss key outcomes for U.S. agriculture from the China trade talks.

In her interview with RFD-TV News, Parum explained the potential benefits of expanding sales in Southeast Asian markets, recent deals and frameworks in the region, and challenges producers face when other countries maintain barriers to U.S. goods. In the last few weeks, news broke of new trade agreements between the U.S. and Malaysia, Cambodia, Thailand, and Vietnam.

“Southeast Asia is going to be one of our fastest-growing ag markets,” Parum explained. “Right now, they already spend over $12 billion on US ag goods, so continuing trade negotiations and expanding deals with them would be really great. This week we’ve heard of four: Malaysia, Cambodia, Thailand, and Vietnam. So those will continue to help provide stability in the region and keep prices steady here at home.”

Not only do these new markets provide overall stability for U.S. agriculture, but they also significantly expand market access for key industries.

“Like I mentioned, those four countries, we’ve seen reductions of tariff barriers and commitment to purchase more ag products. Malaysia has opened the door to purchase more U.S. dairy, poultry, rice, pork, and ethanol, and they’ve cut some non-tariff trade barriers on meat. So that’s a really great sign. Cambodia has eliminated some tariffs on farm products, which will open up the market for our goods. And then Thailand and Vietnam have both signed agreements to remove tariff barriers and increase their purchasing.”

Parum says that reductions in both tariff- and non-tariff-related barriers with smaller trade partners across Asia really benefit the bottom line for U.S. farmers and ranchers. The first is to expand access to new buyers and improve their ability to efficiently ship fresh products to international customers quickly, without sacrificing quality or costs.

“Non-tariff barriers really hit farmers directly. They can cause delays in shipping. When you’re talking about fresh produce or goods that can’t stay for very long when they’re held up in ports or held up on ships, that can really greatly reduce the value of those goods. That really directly impacts farmers. On top of that, we’ve seen just reduced market access due to non-scientific barriers — different meat standards, different labeling standards, that aren’t based on the science — and so, anytime we can reduce those non-tariff barriers, it really does help our U.S. farmers and ranchers.”

Related Stories
Tara Vander Dussen, fifth-generation dairy farmer, environmental scientist, and co-host of Discover Ag, joined RFD-TV to talk about her work in agriculture and her passion for sharing the story of dairy.
Dr. Jeffrey Gold, President of the University of Nebraska, joined RFD-TV to discuss how seasonal stress and mental health concerns can make it more challenging to get a restful night’s sleep
Prepare for softer milk checks into winter, watch cull-cow values and timing, and stress-test cash flow as product prices recalibrate.
Expect incremental near-term lift for feed grains, proteins, and ethanol as tariff cuts and smoother approvals translate into real orders.
Dr. Ashley Johnson, with the National Pork Producers Council (NPPC), joins us to share the sector’s perspective on new FDA initiatives targeting ultra-processed foods.
Pork producers are making Veterans Day a little brighter for Iowa’s military families.
While there has been an increase in outbreaks of Highly Pathogenic Avian Influenza (HPAI) this migration season, the CDC says the public health risk is low.
If confirmed, early Chinese buys tighten nearby Gulf/PNW capacity and could bump basis in export-oriented regions.
Trade pacts with Malaysia and Cambodia unlock tariff-free and preferential lanes for key U.S. farm goods, expanding long-term demand in Southeast Asia.

Marion is a digital content manager for RFD-TV and The Cowboy Channel. She started working for Rural Media Group in May 2022, adding a decade of experience in the digital side of broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

The request follows pressure from the American Sheep Industry Association (ASIA), which called for a formal investigation into whether lamb imports from Australia and New Zealand have cut into the U.S. market share.
Learn the conditions farmers must meet to qualify for this new three-year tax deferral on farmland sales, how much it could save, and other details to consider.
Bass Pro Anglers Jacob Wall and Bobby Lane will fish together in the Summit Cup after facing elimination in the Challenge Cup Knockout Round.
RFD-TV farm legal expert Roger McEowen digs into the details on how to make your rural property dreams a reality — and avoid a living nightmare.
The facility will increase the range of sterile fly release and bolster preparedness for New World Screwworm.
David Hardin with the Indiana Soybean Alliance discusses USMEF’s push to open new global export markets for both meat and soy-based feed.
Agriculture Shows
From soil to harvest. Top Crop is an all-new series about four of the best farmers in the world—Dan Luepkes, of Oregan, Illinois; Cory Atley, of Cedarville, Ohio; Shelby Fite, of Jackson Center, Ohio; Russell Hedrick, of Hickory, North Carolina—reveals what it takes for them to make a profitable crop. It all starts with good soil, patience, and a strong planter setup.
Champions of Rural America is a half-hour dive into the legislative priorities for Rural America. Join us as we interview members of the Congressional Western Caucus to learn about efforts in Washington to preserve agriculture and tackles the most important topics in the ag industry on Champions of Rural America!
Featuring members of Congress, federal and state officials, ag and food leaders, farmers, and roundtable panelists for debates and discussions.
The goal of “Where the Food Comes From” is as simple as its name implies — host Chip Carter takes you along on the journey of where our food comes from — and we don’t just mean to the supermarket (though that’s part of the big picture!). But beyond where it comes from, how it gets there, and all the links in the chain that make that happen.
Join markets specialist Scott Shellady, better known as the Cow Guy, as he covers the market-close, breaking down headlines that drive the commodities and equities markets with commentary from respected industry heavyweights.