Labor Inflation Keeps Pressure on Rural Main Street

For farm country, that caution can mean higher costs, slower service, and less local investment.

clifton-tn-antique-district_By-Austin-via-Adobe-Stock.png

The antique district in Clifton, Tennessee, was accredited by the Tennessee Main Street program in 2021 after their participation in the project. (Photo by Austin via Adobe Stock)

Photo by Austin via Adobe Stock

NASHVILLE, TENN. (RFD NEWS) — Small business optimism remained below average in April, and labor problems continue to weigh heavily on rural employers. The National Federation of Independent Business (NFIB) says its Small Business Optimism Index rose slightly to 95.9, still below its 52-year average of 98.0.

Labor quality ranked as the top concern, cited by 18 percent of small business owners. In rural communities, that problem often comes down to numbers. There are fewer people in the local workforce, which means an even smaller pool of skilled workers for repair shops, feed stores, implement dealers, trucking companies, and service businesses.

Inflation is adding more pressure. NFIB says 30 percent of owners raised average selling prices in April, while 27 percent plan to raise prices over the next three months.

Expansion plans remain weak. Only seven percent of owners said April was a good time to expand, the lowest reading since October 2024. Supply chain disruptions affected 64 percent of businesses to some degree.

For farm country, that caution can mean higher costs, slower service, and less local investment.

Farm-Level Takeaway: Rural labor shortages and inflation can reach the farm in the form of higher prices, longer wait times, and tighter service capacity.
Tony St. James, RFD News Markets Specialist
Related Stories
Farmdoc economist estimates 2024 colony stock losses at roughly $175 million, with rebuilding and renovation costs near $161 million.
U.S. Wheat Associates is expanding into global fish feed markets, with early gains in South America and new opportunities emerging in Ecuador’s shrimp industry.
Dr. Robert Ellis joins us to discuss economic challenges in agriculture, available resources for farmers, and ways producers can evaluate practices to strengthen their operations.
The Echols family of Downsville is racing against the weather during hay season, harvesting ryegrass silage before incoming rain moves into the area.
Strong export demand is supportive, but higher freight costs may pressure basis and grain movement margins.
Industry leaders say labor shortages and visa caps are putting pressure on the future of domestic shrimping.

Tony St. James joined the RFD-TV talent team in August 2024, bringing a wealth of experience and a fresh perspective to RFD-TV and Rural Radio Channel 147 Sirius XM. In addition to his role as Market Specialist (collaborating with Scott “The Cow Guy” Shellady to provide radio and TV audiences with the latest updates on ag commodity markets), he hosts “Rural America Live” and serves as talent for trade shows.

LATEST STORIES BY THIS AUTHOR:

The BMO 2026 Wine Market Report describes the wine market’s current conditions as a reset, not a pause.
Ethanol production climbed to a four-week high while inventories fell to their lowest level since early October, according to energy data analyzed by the RFA.
Potato growers now have a fresh benchmark for comparing fertilizer, pesticide, and pest-management practices across major production states.
Corey Rosenbusch, President & CEO of The Fertilizer Institute, discusses fertilizer markets transparency efforts and the steps to ensure long-term stability for farmers and the ag economy.
Egg production accounted for much of the increase.
Farm Bureau Economist Dr. Faith Parum joins us to break down what year-round E15 passage could mean for agriculture, energy markets, and the future of renewable fuels in the United States.