NCFC CEO: America First Trade Promotion Will Expand Market Opportunities for U.S. Ag

Duane Simpson, CEO of the National Council of Farmer Cooperatives (NCFC), joined us in Monday’s Market Day Report to share his perspective on the USDA’s plan and potential impact on producers.

WASHINGTON (RFD-TV) — As producers continue to grapple with high input costs and challenging market conditions, U.S. Secretary of Agriculture Brooke Rollins has announced a new five-step plan aimed at supporting the farm economy. The initiative includes a “Memorandum of Understanding” (MOU) with the Department of Justice to examine fertilizer and seed prices, two of the most pressing cost concerns for farmers.

Duane Simpson, CEO of the National Council of Farmer Cooperatives (NCFC), joined us in Monday’s Market Day Report to share his perspective on the plan and its potential impact on producers.

In his interview with RFD-TV News, Simpson underscored the financial strain that rising input costs have placed on farmers and expressed optimism that the MOU could help bring transparency and fairness to the market. He also addressed the U.S. Department of Agriculture’s (USDA) decision to expedite $285 million through the America First Trade Promotion Program, stating that the investment could open new opportunities for U.S. agricultural products abroad at a crucial time during the harvest.

Simpson further reflected on the challenges facing the ag community—from unpredictable markets to weather and supply chain disruptions—and shared his thoughts on whether the USDA’s new measures will be enough to provide meaningful relief for farmers nationwide.

Related Stories
Once a year, Army crew chiefs and Black Hawk mechanics undergo live aerial gunnery training—loading, firing, and practicing the teamwork they’ll need in real missions.
The National Milk Producers Federation (NMPF) says recent wins in markets like Malaysia and Cambodia help farmers focus on production rather than trade barriers.
Kubota President Alex Woods discusses the “Geared to Give” program, the company’s commitment to those who served, and how the initiative continues to grow and impact veterans.
Today, we honor the courage, dedication, and service of the men and women of the United States Armed Forces by taking a closer look at their commitment and teamwork in action.
Tyson expects another year of beef-segment losses due to tight cattle supplies, even as chicken, pork, and prepared foods strengthen overall margins.
One Iowa man’s story is a powerful reminder of service, sacrifice, and home.

LATEST STORIES BY THIS AUTHOR:

Former Market Day Report anchor Janet Adkison was inducted into the National Association of Farm Broadcasting Hall of Fame, recognizing over 20 years of service sharing stories that impact Rural America.
Jake Charleston, with Specialty Risk Insurance, joins us now for an industry update and advice for cattle producers as they consider options for managing the risks of a murky market.
The National Milk Producers Federation will launch a new advocacy campaign to secure a final vote, urging House lawmakers to approve the bill as soon as they return from the Thanksgiving recess.
AFBF Vice President of Public Policy and Economic Analysis, Dr. John Newton, explains the factors contributing to the growing financial strain in the ag sector and the urgent need for swift economic support.
Tyson’s Nebraska plant closure and falling Cattle on Feed numbers send cattle markets tumbling. Analysts warn of tighter supplies, weak margins, and rising global competition.
Texas Ag Commissioner Sid Miller warns horse owners after EHV-1 cases linked to the Waco WPRA Finals. Horses linked to recent Waco events should be isolated and closely monitored, as early action is critical to stopping the spread of EHV-1.