Northwest cherry growers are hoping to continue last year’s success this year.
“From a consumer standpoint, I think we presented everything we possibly could,” said BJ Thurlby. “We had great fruit. We had the right price on it, and then because California was normal timing last year, we ended up with some big cherry displays over Memorial Day, which was before we even started. A lot of those cherry displays stayed right up front, and that had a very positive impact on the season overall.”
Thurlby says the sweet spot for price is between $4 and $5. As far as marketing is concerned, he says it is not as easy as marketing other fruits, like apples, which often get more shelf space.
Related Stories
Ten years ago, FarmHER Jen Welch started a homestead on a single acre in Buena Vista, Colorado. The original idea was to grow food for her growing family.
Pam Lunn of Tampa, Florida, took an unexpected journey to a life in agriculture
One of the job categories in agriculture facing a talent shortage is agronomy.
If a farmer wants his tobacco to go from the curing barn to the sale barn, there’s only one way to get the crop ready.
California Bountiful on RFD-TV provides a fast-paced look at subjects important to us all: the food, wine, flowers, meats and fiber products grown in the state.
