Rollins on HPAI Strategy: “The plan has worked,” as egg prices stabilize

Wholesale egg prices decreased by 64% from their peak in late 2024, while retail prices have dropped by 27%, according to a recent USDA update.

The U.S. Department of Agriculture (USDA) has updated its five-pronged strategy to combat High-Path Avian Flu (HPAI). U.S. Secretary of Agriculture Brooke Rollins says the plan to improve biosecurity on farms and lower egg prices on grocery store shelves has been successful.

Wholesale egg prices are down 64% from their peak in late 2024, while retail prices have dropped 27%, according to a recent USDA update. Restaurants like Waffle House have even eliminated their egg surcharges, reflecting the improving supply.

The USDA’s five-pronged plan includes free on-farm biosecurity assessments, increased financial compensation for affected farmers, regulatory relief, expanded imports, and major investments in research and innovation.

To date, the USDA has conducted over 900 voluntary biosecurity assessments nationwide. Rollins urged poultry producers to take advantage of free assessments before the fall migration season, when outbreak risks increase.

“While we are proud that over 900 biosecurity assessments have been conducted to date, resources remain available, and we are urging poultry farmers of all sizes to get your assessments done today before a potentially challenging fall,” Rollins said in a recent press release.

The USDA has also paid out more than $70 million in relief to producers of layer flocks.

Rollin’s update also noted the high number of proposals the USDA has received for research on HPAI prevention, therapeutics, and vaccines, saying those awards are set to be finalized this fall.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

CoBank economist Brian Earnest joins us to discuss the rapid growth of the meat snack category, shifting consumer protein demand, and how food companies are adapting to a changing retail landscape.
Texas Tech’s Dr. Jennifer Koziol discusses the latest New World screwworm cases in Texas, ongoing response efforts, and how livestock biosecurity can prevent the pest’s spread.
RealAg Radio’s Shaun Haney discusses the next generation of Canadian agricultural policy, producer priorities, concerns surrounding risk management programs, and what the framework could mean for agriculture on both sides of the border.
Fred Seamon with CME Group joins us to discuss the latest Ag Economy Barometer and the key economic pressures shaping producer sentiment in May.
IDA Texas’s Cooper Little discusses producer response to New World Screwworm in Texas, ongoing coordination with animal health officials, and the steps being taken to manage and protect livestock movement across the region.
The FAO report continues to serve as a key benchmark for global food market conditions, offering insight into how shifting supply and demand dynamics are impacting food systems worldwide.
Agriculture Shows
Check out FFA Today, a fun and fast-paced show featuring fascinating stories about amazing kids and unique agriculture industries.
Farmweek is broadcast from Mississippi, one of the South’s most geographically diverse states. The Magnolia State’s most important resource is its people—and about a fourth of the state’s population hold jobs tied to agriculture.
“DocTalk” with host Dr. Dan Thomson will be teaming up with practitioners around the country to tackle issues with your livestock.
This high-yield corn contest showcases real-life Corn Warriors dealing with elements that every farmer knows well. Get an authentic look at what it takes to compete in a high-yield corn contest, and see who will take the title of Corn King.