Del Monte Foods is hoping to inspire the younger generation to eat their vegetables by spicing up their flavor profiles.
The company has spent several years investing in unique flavors and convenient packaging to appeal to younger consumers.
In fact, new products now account for 10% of their annual sales.
New products unveiled this month include Mexican-style street corn and southern-style green beans.
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The National Association of Agriculture Educators (NAAE) recently elected Bill Newsom, of Tennessee, as the organization’s new president.
