Stock Show Spotlight: Corn Belt Classic Reflects Strong Cattle Demand

Superior Livestock Auction’s Roger Janes says strong buyer interest and higher price points at the Corn Belt Classic show continued cattle market optimism.

CEDAR PARK, Texas (RFD News) — Buyer participation highlighted this year’s Corn Belt Classic, with cattle bringing in stronger prices compared to recent years.

Roger Janes with Superior Livestock Auction joined us on Thursday’s Market Day Report to recap this year’s event and discuss the outlook for the cattle market.

In his conversation with RFD News, Janes said buyers from across the United States and Canada came prepared to purchase high-quality cattle at this year’s sale.

Prices ranged from about $90 to $130 above last year’s event, with values roughly $1,100 per head higher than two years ago.

Looking ahead, Janes said he expects demand to remain strong, as long as outside factors such as geopolitical events and grain markets don’t disrupt the market

He also emphasized the importance of having a marketing plan in place to help manage risk and highlighted Superior Livestock Auction’s upcoming Week in the Rockies sale in Colorado.

Related Stories
U.S. cattle on feed totaled 11.1 million head on August 1, up 2 percent from 2025, while July placements fell 11 percent to a record low.
Farmers should monitor the Union Pacific-Norfolk Southern merger and conditions along the Mississippi River and Panama Canal as they plan for harvest.
Analysts are watching global oil flows as demand increases.
Anhydrous prices are still 27 percent higher than a year ago.
Persistent losses and tight cattle supplies are forcing beef packers to reduce processing capacity.
President Donald Trump said the imported beef will be sold at 25 percent below current market prices.

Knoxville native Neal Burnette-Irwin is a graduate from MTSU where he majored in Journalism and Entertainment Studies. He works as a digital content producer with RFD News and is represented by multiple talent agencies in Nashville and Chicago.


LATEST STORIES BY THIS AUTHOR:

Farmers are balancing weaker yields with higher fuel and fertilizer costs.
Changes to equipment and infrastructure can create dangers in familiar areas.
South Texas farmers and ranchers have raised concerns over water supplies.
Mexico is taking steps to limit Chinese transshipments through the country.
The shipment will help feed one million people in Kenya.
Results remain below last year as scouts wrap up their journey across the Corn Belt.