The State of Steak: Cargill Report Says Consistency Drives Diner Loyalty on Beef

Reliable, clearly graded middle meats still anchor demand; programs that deliver consistent eating quality and simple, confidence-building menus capture more repeat visits—and more value—back through the beef chain.

MINNEAPOLIS, MN – Steak still signals quality and celebration, but Cargill’s first “State of Steak – Foodservice Edition” says restaurants win loyalty by nailing the basics: doneness, tenderness, presentation, and clear menu cues.

The report finds that one in four steak customers left unhappy with their last restaurant steak—most often due to inconsistent cooking or cuts—at a time when past experiences are the top driver of where guests dine.

Guests gravitate to the “Big Four” cutsribeye, sirloin, filet, New York strip—and increasingly expect visible grading, flexible portion sizes, and straightforward language that makes ordering easy and exciting.

Cargill urges operators to tighten both back- and front-of-house execution: train servers to guide customers on cut and doneness choices, empower kitchens to meet specifications consistently, highlight quality signals (e.g., USDA grade, “no artificial ingredients”), and pair steaks with promotions that tap into celebration and comfort.

Farm-Level Takeaway: Reliable, clearly graded middle meats still anchor demand; programs that deliver consistent eating quality and simple, confidence-building menus capture more repeat visits—and more value—back through the beef chain.
Related Stories
A booming butterfat market is good for some dairy products but threatens efficiency and margins for cheesemakers unless protein levels catch up
Land values are increasing faster than farm income, making it more challenging for young and beginning farmers to expand, but supporting equity for current landowners.
Smaller flocks and lower lay rates are pressuring table egg supplies, even as hatchery activity edges higher.
Strong corn exports are anchoring U.S. trade, while soybean sales remain steady, but shipments lag.
Smaller slaughter numbers across beef and pork signal tighter supplies into late 2025, while record-low veal production highlights ongoing structural changes in the sector.
Lower inventories and cautious farrowing plans suggest tighter hog supplies into 2026, keeping producer margins sensitive to demand trends and health risks.
On this week’s episode of FarmHER + RanchHER, host Kirbe Schnoor travels to Wilson’s ranch to see how she blends tradition and technology to raise elite Red Angus cattle.
Fewer placements and historically low marketings point to tighter cattle supplies ahead, with Nebraska and Kansas gaining ground as Texas feedlots face supply pressure and the threat of New World Screwworm.
A new study by the National Grains and Feeds Association found that their industry generates $401.7 billion in economic output and supports over 1.16 million jobs nationwide.

Tony St. James joined the RFD-TV talent team in August 2024, bringing a wealth of experience and a fresh perspective to RFD-TV and Rural Radio Channel 147 Sirius XM. In addition to his role as Market Specialist (collaborating with Scott “The Cow Guy” Shellady to provide radio and TV audiences with the latest updates on ag commodity markets), he hosts “Rural America Live” and serves as talent for trade shows.

LATEST STORIES BY THIS AUTHOR:

Stay alert for trade announcements—especially border reopening timelines, tariff threats, and developments in Brazil’s export flows.
Margin Protection and the new MCO add county-level margin tools — with earlier price discovery, input cost triggers, and high subsidy rates — to complement on-farm risk plans for 2026.
For aging operators and their rural neighbors, staying socially engaged is a practical strategy to preserve decision-making capacity and farm vitality.
Until a phased reopening is inked, plan for tighter feeder availability, firmer basis near border yards, and continued reliance on domestic and Canadian sources.
Set targets and use forwards, futures, or options to manage downside while preserving room for rallies.
Bangladesh’s buying surge offers temporary relief for U.S. farmers facing weaker Chinese demand, highlighting how global politics can reshape export outlets overnight.