AFBF: Christmas Tree Farmers Face Growing Pressure from Shifting Market Trends

American Farm Bureau Federation (AFBF) economist Danny Munch joined us on Thursday’s Market Day Report to break down the scope of the U.S. Christmas Tree industry and what growers are up against.

NASHVILLE, TENN. (RFD-TV) — For many families, picking out a real Christmas tree is a cherished holiday tradition — but behind that tradition is a farm sector experiencing mounting long-term challenges. This season, the U.S. Christmas tree industry is facing strain from shifting consumer habits, rising competition from Chinese-made artificial trees, and a decades-long decline in domestic production.

American Farm Bureau Federation (AFBF) economist Danny Munch joined us on Thursday’s Market Day Report to break down the scope of the U.S Christmas tree industry and the challenges growers are facing in today’s economy.

According to Munch, U.S. Christmas tree production remains a significant segment of specialty agriculture, with each tree requiring 7–10 years to reach market size. Despite the long-standing cultural appeal of real trees, growers face stiff competition from artificial alternatives — and between 85 percent and 95 percent of artificial trees sold in the U.S. are imported from China.

Long-term data reflect the pressure: the number of U.S. farms harvesting Christmas trees fell nearly 30 percent between 2002 and 2022. Yet, Munch emphasized why buying real still matters. Beyond supporting thousands of domestic jobs, real trees contribute to local economies and help keep family farms viable.

READ MORE: AFBF — Real Christmas Trees: A Market Worth Supporting

Related Stories
Rising diesel and energy costs are squeezing farmers and rural communities, increasing production expenses and raising concerns about consumer demand for beef even as U.S. meat exports regain the Australian market.
Farmer John Jenkinson shares the latest on planting conditions in Kansas and what producers are facing this season.
Missoula lab combines controlled testing with field data to improve wildfire response
Rising input costs may squeeze margins and shift planting decisions. Scott Metzger with the American Soybean Association discusses fertilizer market pressures and what is at stake for farmers as planting season ramps up.
Texas ranchers and lawmakers warn of renewed New World screwworm risks, highlighting prevention efforts, border concerns, and the role of sterile flies in protecting U.S. livestock.
Farm Bureau economist Danny Munch discusses the USDA’s request for feedback on data and research, how such requests work, and what farmers should know about submitting comments before the Thursday, April 9 deadline.

Marion is a digital content manager for RFD News and FarmHER + RanchHER. She started working for Rural Media Group in May 2022, bringing a decade of digital experience in broadcast media and some cooking experience to the team.

LATEST STORIES BY THIS AUTHOR:

If you’re a fan of RFD-TV’s Where the Food Comes From, you might recall visiting Larry Smith’s idyllic Christmas Tree farm in rural North Carolina. This year, ahead of the holidays, we are taking a look back at the classic episode from Season 2 with a host of new, behind-the-scenes and bonus content to enjoy!
This Gingery Chicken and Mushroom Soup is a comforting and nourishing option for cold weather, utilizing a medley of fresh, seasonal ingredients readily available in the winter.
Breakout country music star Austin Williams joined us at RFD-TV Studios to talk about his upbringing, how he started playing music after a back surgery, and his current and upcoming projects.
The State of Louisiana is known as a major wintering location for North American waterfowl. However, a new visitor — a species of Whistling Ducks hailing from South America — may pose a problem to native species.