Cotton Gains Spotlight as U.S.-Vietnam Trade Deal Nears Signature

With the U.S.–Vietnam agreement nearing signature, U.S. cotton, corn, and soybean exporters could lock in new demand lanes just as global supply shifts.

cotton bud with the sunset_Photo by Kelli via AdobeStock_386673555.jpg

A cotton bud framed by a sunset.

WASHINGTON, D.C. (RFD-TV) — In the midst of a critical week of bilateral talks, a Vietnam–United States trade deal is edging closer to finalization, with agriculture at the center.

Delegations from both nations are meeting this week in Washington to advance the framework set out in late October, outlining a “reciprocal, fair and balanced” agreement that keeps U.S. tariffs on Vietnamese goods at 20 percent while granting the U.S. zero-tariff access on certain products.

The agriculture and textile sectors emerge as key leverage points. Vietnam has rapidly increased imports of U.S. cotton, accounting for more than 48 percent of its cotton imports and purchasing some 2.9 million U.S. bales during the 2024/25 marketing year.

With the new trade deal, U.S. cotton exporters may be well-positioned to expand sales into Vietnam’s large textile and apparel manufacturing base, especially if Vietnam secures favorable terms for U.S. goods and streamlines non-tariff barriers. Below the surface, broader ag flows are in motion: Vietnamese firms have signed memorandums of understanding to buy over $2 billion in U.S. agricultural commodities — including corn, wheat, soybean meal, and DDGs.

For U.S. producers and exporters, the deal could open new channels for Diverted demand from China and strengthen feed-grain, cotton, and oilseed product flows to Vietnam. The textile tie-in is especially strong: U.S. cotton’s premium fiber quality and origin transparency give the U.S. a competitive edge as Vietnam works to meet rules-of-origin standards for its apparel exports to key Western markets.

Farm-Level Takeaway: With the U.S.–Vietnam agreement nearing signature, U.S. cotton, corn, and soybean exporters could gain significant access into one of Southeast Asia’s fastest-growing manufacturing markets — locking in new demand lanes just as global supply shifts.
Tony St. James, RFD-TV Markets Specialist
Related Stories
Persistently low Mississippi River levels are turning logistics challenges into pricing risks — tightening margins for grain producers and exporters across the heartland.
The WASDE/Crop Production combo will be the first full read on supply, demand, and yield that could move basis and hedging plans since the government shutdown more than a month ago.
China’s grain expansion model may be hitting its limit. Lower prices, high rents, and policy fatigue threaten future output — with ripple effects across global feed and oilseed markets.
U.S. Rep. Dusty Johnson (R-SD) shares his outlook on the developing U.S.-China Trade agreement, and the ongoing impact of the federal government shutdown—now stretching past four weeks—on rural communities and producers.
RealAg Radio host Shaun Haney joined us on Friday’s Market Day Report to discuss what the Carney-Xi meeting could mean for Canadian producers.
Market analyst and friend of the show, Shawn Hackett, says Brazil’s shifting use of crops for biofuel production is a significant factor.
Caleb Ragland, president of the American Soybean Association (ASA), shares his reaction to news of soybean sales to China, which is considered both “welcome news” and a return to near-normal trade relations.
Rabobank’s outlook signals a tightening margin environment, emphasizing the need for cost control, trade stability, and clearer policy signals heading into 2026.

Tony St. James joined the RFD-TV talent team in August 2024, bringing a wealth of experience and a fresh perspective to RFD-TV and Rural Radio Channel 147 Sirius XM. In addition to his role as Market Specialist (collaborating with Scott “The Cow Guy” Shellady to provide radio and TV audiences with the latest updates on ag commodity markets), he hosts “Rural America Live” and serves as talent for trade shows.

LATEST STORIES BY THIS AUTHOR:

The Court may limit emergency tariff powers, complicating a key bargaining tool; ag could see shifts in input costs and export dynamics as China, Brazil, and India talks evolve.
U.S. sugar producers and processors should brace for price pressure and challenging export logistics with global sugar supply ramping up — driven by Brazil, India, and Thailand — especially at the raw processing level.
The Farm Bureau urges trade enforcement, biofuel growth, fair input pricing, and pro-farmer policy reforms to restore long-term certainty.
The Sheinbaum–Rollins meeting signals progress, but the focus remains on fully containing screwworm before cross-border movement resumes.
Livestock profits are propping up overall sentiment, but crop producers remain cautious amid tight margins and uncertain policy signals.
RaboResearch says China’s pivot from mass production to innovation-driven growth could reshape global pesticide supply chains — and influence prices and product access for U.S. farmers in the coming years.