GRAPEVINE, Texas (RFD News) — New equipment transaction data shows Kubota has ranked as the number one-selling tractor brand in the U.S. for 20 consecutive years.
Kubota Tractor Corporation President Alex Woods joined us on Thursday’s Market Day Report to discuss the milestone and what has kept customers coming back.
In his conversation with RFD News, Woods pointed to the trust customers have placed in Kubota and the company’s reputation for quality and reliability. He also credited its network of more than 1,100 authorized dealer locations with providing local service and support.
Looking ahead, Woods said Kubota plans to continue investing in its products and U.S. operations while listening to what customers need, particularly as the farm economy remains under pressure.
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