More consumers are turning to chicken versus beef, according to Tyson

Beef prices have been on a run lately, and processors are feeling the pinch. To cut costs and recover profits, many are turning to poultry.

Tyson estimates they will see earnings go up around $100 million this year, and the gains are driven by a positive view on the chicken business. Company leaders say it comes as consumers look for cheaper alternatives to beef.

They also say grains have been readily available this year, which helps keep feed costs manageable.

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China’s pledge is supportive, but producers need confirmed sales and shipments before counting it as stronger export demand.
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The Meat Institute says meat sales reached a record $112 billion last year as protein demand remained strong nationwide.
The Perrier family says maintaining herd quality has helped keep the operation strong.

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