FARMINGTON, ARK. (RFD-TV) — U.S. pig farmers are using on-farm data to build trust with their product. The National Pork Board (NPB) Pork Cares Farm Impact Report creates transparency in the supply chain. NPB Chief Sustainability Officer Jamie Burr joined us on Monday’s Market Day Report with a closer look at the Pork Checkoff research program aimed at strengthening market demand and fostering partnerships.
In his interview with RFD-TV News, Burr provided background on the report, what data is tracked, and how farmers can use their personalized data from it. He also explained how the NPB and state pork associations use the data, as well as whether the findings affect overall supply chain reviews.
Related Stories
CoBank Lead Grains Economist Tanner Ehmke joins us to share insight and concerns over current grain storage capacity as export demand lags.
Considering raising your own replacements instead of buying bred heifers? Three key factors to consider before investing capital.
Reliable, clearly graded middle meats still anchor demand; programs that deliver consistent eating quality and simple, confidence-building menus capture more repeat visits—and more value—back through the beef chain.
Prepare for tighter cash flow, delayed capital buys, and policy-driven risk management this fall.
George Baird, with the American Society of Farm Managers and Rural Appraisers (ASFMRA), joins us with updates on how this year’s rice harvest is shaping up.
