SUEZ, EGYPT (RFD News) — U.S. Wheat Associates is back from a trade mission to Egypt focused on educating buyers about American-grown wheat.
One of the highlights was a hands-on workshop held at the Five Star Flour milling facility in Suez, where 30 bakers from across the Egyptian food industry received training. The session focused on the advantages of using U.S.-grown hard red spring wheat in products like breads, baguettes, croissants, donuts, and pizza crusts.
U.S. Wheat Associates Assistant Technical Director and Administrative Manager Tarik Gahi says the program helps showcase the value of U.S. wheat.
“Such programs we host every year for bakers in different countries, and especially in our case, Egypt, to showcase the power of HRS, in general, and HRS flower.”
Participants say the training introduced new techniques and improved their understanding of how to work with the product.
“This course is clearly giving me a deeper understanding of the flour properties and how flour behaves. A good way of working could affect and impact your final product,” said Omar Kamel, Head of Innovation and Development with Egypt Bakery Stores.
U.S. Wheat Associates also took part in a recent USDA trade mission to Vietnam, which they say shows strong potential for future growth.
