Wine Glass Ranch Blends Tradition with Holistic Stewardship in Nebraska

The fifth-generation operation is managing land and cattle with a long-term focus.

IMPERIAL, NEB. (RFD NEWS) — It’s Farm Family Friday during National Beef Month, and one Nebraska family is continuing a 140-year legacy in grain and cattle ranching.

At Wine Glass Ranch near the Colorado border, the Pribbeno family runs a fifth-generation operation that focuses on both profitability and stewardship.

The ranch manages roughly 30,000 acres of rangeland and cropland, using practices like high-intensity rotational grazing and no-till farming. Their approach also includes cover crops and a focus on how land management impacts cattle performance over time.

President and operations manager Logan Pribbeno says they view the operation as one system.

“In order to protect our land, we use a holistic thinking and systems approach. We like to think of this operation as a whole. We’re bit unique in that we use our cow herd on farmland extensively. So we like to look at our farming system and our ranch system as one together.”

The operation has also been recognized for its work, earning the 2025 regional Environmental Stewardship Award.

All month long, RFD-TV is highlighting beef producers who help feed families across the country and around the world.

READ MORE: May is National Beef Month!

Beef Month Spotlight: Recipes
You’re gonna need a bigger pita. Season thin-sliced Sirloin with lemon pepper and skillet-cook, then pile it into hummus-filled pita pockets and top with your favorite veggies.
Try this steakhouse favorite in a sandwich. Strips of steak served on a roll with crunchy romaine lettuce, parmesan cheese, and Caesar dressing.
This quick and easy recipe puts a Southern twist on a Chinese staple with leftover Pot Roast and tinned buttermilk biscuits. Steaming these Southern-Style Beef Bao Buns on the stovetop only takes five ingredients and 30 minutes!
This Mexican-inspired recipe for Tiny Taco Beef Tartlets is an easy-to-make appetizer that will win over any crowd.
Spice up your morning with this quick, flavorful Southwest breakfast recipe! RFD-TV’s Tammi Arender and Lyndi Knowles of ZK Ranches share this hearty and flavorful breakfast idea.
Tammi Arender’s recipe for Hawaiian Ribeye Steaks with Grilled Pineapple Citrus Salad will make you feel like you are on the beach surrounded by palm trees. She joins the Tennessee Beef Council to walk us through the recipe!
What better way to celebrate our beef producers than to eat a delicious burger recipe? RFD-TV’s Tammi Arender shows us a new way to dress up our burgers that will impress everyone this grilling season.
Chefs Chris Carter and James Peisker believe we have the power to make the world a better place with every meal. Through Porter Road butcher, they are now turning this belief into reality.
RFD-TV’s Tammi Arender and the Tennessee Beef Council make an easy, nutritious beef recipe to add to your summer cookbook.

Knoxville native Neal Burnette-Irwin is a graduate from MTSU where he majored in Journalism and Entertainment Studies. He works as a digital content producer with RFD News and is represented by multiple talent agencies in Nashville and Chicago.


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