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Top 5 Rural News Stories from Last Week (March 25, 2024)

Avian flu shocking jump to dairy, the possible impacts on ag trade in the Key Bridge fallout, herd management in drought & more top stories from last week.

This week’s RURAL WRAP-UP covers the week of March 26-31, 2024.

For a list of today’s top headlines, check out the RURAL RUNDOWN.


Markets shocked by HPAI cases in dairy cattle

Officials are still working to learn more about High-Path Avian Flu (HPAI) found in dairy cattle in several states, and on Tuesday, March 26, the markets reacted sharply to the news.

Experts say these instances of HPAI in dairy cattle pose no threat to humans because of the pasteurization process that occurs before dairy products hit supermarket shelves.



How the Key Bridge collapse could alter ag trade

American Farm Bureau (AFBF) Economist Danny Munch spoke with RFD-TV’s own Suzanne Alexander on Thursday, March 28 in the fallout of the Francis Scott Key Bridge collapse, a key maritime route for the central United States that transported an estimated $650 million worth of ag products and machinery annually, providing a major disruption to the industry for the foreseeable future.

In their discussion, Munch outlined the importance of the bridge to ag trade, and what this means for producers as planting season approaches.



Producer’s Perspective: Texas rancher talks herd management in drought

In many parts of farm country, ongoing drought conditions are causing a myriad of problems for crop and livestock producers, alike.

At this year’s Texas and Southwestern Cattle Raisers Convention in Fort Worth, our friend Tony St. James with All Ag All Day, caught up with one rancher to talk about how he manages dry conditions on his land.



Holy Cow! Brazilian bovine breaks its own auction record

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Photo via CasaBrancaAgro’s Facebook

Viatina-19 FIV Mara Imóveis is a 4-year-old Nelore. Back in 2022, half of the ownership for the same cow broke a record with a $800,000 price tag.

However, with the most recent purchase, Viatina-19 FIV Mara Imóveis is now valued at $4.3 million in total. That’s a lot of moo-ney!



Cowboy volunteers lend a hand to Israeli agriculture

HaYovel’s Marketing Director Luke Hilton joined RFD-TV’s own Tammi Arender on the Market Day Report last week to share more about the organization, which is a faith-based organization that allows volunteers to serve the people of Israel through agriculture and other opportunities. They also talked about the work the cowboys did, their viral video, and future goals and trips to help serve their religious community in Israel amid the ongoing conflict in the region.


Marion is a digital content manager for RFD-TV and The Cowboy Channel. She started working for Rural Media Group in May 2022, bringing a decade of experience in the digital side of broadcast media as well as some professional cooking experience to the team.