From Big Pharma to Small Farms: How MAHA Could Redefine American Agriculture

Sen. Roger Marshall, a founding member and chairman of the Make America Healthy Again caucus, joined us with his thoughts on the commission’s latest report and the key ag-related issues.

WASHINGTON, (RFD-TV) — The Make America Healthy Again (MAHA) movement is reshaping food policy in ways that bring both risks and opportunities for U.S. agriculture, according to new analysis from AgAmerica Lending.

Originating during Robert F. Kennedy Jr.’s 2023 campaign and formalized with his confirmation as the U.S. Secretary of Health and Human Services (HSS), and the founding of the MAHA Commission in 2025, the movement emphasizes nutrition over pharmaceuticals in addressing chronic disease, with ripple effects reaching farms and agribusiness.

Many in agriculture applaud the latest report from the commission, saying the findings show officials were listening to ag industry concerns over the previous report.

Sen. Roger Marshall (R-KS), a founding member and chairman of the MAHA caucus, joined us on Thursday’s Market Day Report with his thoughts on the Commission’s latest report and standout issues related to the farming sector.

In his interview with RFD-TV’s own Suzanne Alexander, Sen. Marshall discussed his thoughts on health soil, the use of pesticides and their role in the MAHA movement, and insights on Congress’ push to fund the government before the upcoming deadline on Sept. 30. Lastly, Marshall shared tips and insights for farmers headed into harvest with concerns over heavy financial strain and market access.

Tony’s Farm-Level Takeaway: MAHA’s growing impact on food policy will likely challenge conventional practices but open doors for producers aligned with regenerative, organic, or local markets. Farmers should prepare for shifting consumer preferences, regulatory changes, and new federal incentives tied to nutrition and health outcomes.

For producers, MAHA’s influence has already surfaced in consumer demand for food free of seed oils, artificial dyes, and high-fructose corn syrup. Ag groups warn that changes could cut corn prices by as much as 34 cents per bushel if HFCS use declines, with broader risks tied to tighter input regulations on pesticides, fertilizers, or GMOs.

At the same time, opportunities are emerging through “Food is Medicine” initiatives, streamlined organic certification, and new local markets for specialty crops, dairy, and regenerative practices. Expanded subsidies in the “One, Big, Beautiful Bill” may help offset transition costs.

Related Stories
Labor is an ongoing crisis in the ag sector. One industry group outlines three vital reforms to the H-2A visa program that farmers need to secure an affordable, stable workforce.
Pressure to lower gas prices across the Golden State could be the saving grace of this year’s corn harvest. California may soon be the final U.S. state to approve E-15 sales.
Both Congressional Ag Committees took up the bill over the summer, but there’s no word on when the Senate could move forward; it does expire on September 30.
Lewie Pugh, with the Owner-Operator Independent Drivers Association, joined us on Monday’s Market Day Report with his insights on the incident and a deeper dive into the issues at hand.
As the Trump Administration seeks out new global trade partnerships, Congress is considering more support for farmers, which comes as the Federal Reserve warns that farmers need a safety net.
Tom Peterson with the New Mexico Cattle Growers Association says taxpayers are “unfortunate casualties” of this overlay now that the Mexican wolf population is stable under ESA guidelines.
Co-Bank Lead Dairy Economist, Corey Geiger, joined us on Friday’s Market Day Report for a further look at the drop in replacement heifers and the trend’s longterm impact on dairy producers and cattle prices.

Tony St. James joined the RFD-TV talent team in August 2024, bringing a wealth of experience and a fresh perspective to RFD-TV and Rural Radio Channel 147 Sirius XM. In addition to his role as Market Specialist (collaborating with Scott “The Cow Guy” Shellady to provide radio and TV audiences with the latest updates on ag commodity markets), he hosts “Rural America Live” and serves as talent for trade shows.

LATEST STORIES BY THIS AUTHOR:

The Senate has cleared a path to reopen USDA, but full restoration of services depends on House approval and the President’s signature.
Congressman Blake Moore of Utah discusses the bill’s potential to promote both economic growth and healthier forests on this week’s Champions of Rural America.
Mike Newland with the Propane Education & Research Council shares how producers can prepare for winter weather and the benefits of propane.
Verified U.S. data show real leather’s carbon footprint is lower than advertised — an edge for the American cattle industry in both marketing and byproduct value.
Stagger buys and diversifies fertilizer sources — watch CBAM, India’s tenders, and Brazil’s import pace to time urea, phosphate, and potash purchases.
Tight cattle supplies keep prices high for ranchers, but policy shifts, export barriers, and packer losses signal a volatile road ahead for the beef supply chain.